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SMS and MMS

Is mobile messaging still profitable? The messaging industry generates hundreds of billions in revenue each year and continues to have a bright future ahead. The popularity of MMS, MIM and free texts offered by social network is rising, thanks to the increased usage of mobile broadband services worldwide.

Get a detailed picture of the market and its future direction with the publications listed under Research and Markets’ SMS and MMS category. Our top-quality reports, books, and subscriptions will allow you to understand the critical issues and drivers which are shaping the market and to make informed business decisions.

Hundreds of players that operate in today’s market are featured in our publications, including Acision, Airwide Solutions, Comverse, Interop Technologies, Jinny Software, Mavenir Systems, NewNet Communication Technologies, TeleCommunication Systems, Tekelec, China Mobile, Kejian, Motorola, Nokia, Samsung, Sina, Sohu, Sony-Ericsson, Tencent Technology, and more. Show Less
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PRODUCT TITLE
Global Mobile Media - Messaging Services and Messaging Apps Insights Global Mobile Media - Messaging Services and Messaging Apps Insights - Product Thumbnail Image

Global Mobile Media - Messaging Services and Messaging Apps Insights

The overall popularity of mobile messaging services has remained strong on the back of the introduction of capped data changes, smart phones and bundled services. However carrier provided SMS and MMS...

September 2014
FROM

Mobile Messaging Futures 2014-2018

Mobile messaging is a USD 251 Billion dollar annual business. After voice, messaging is the biggest revenue-generating mobile service on earth. It always has been. It still is. Mobile messaging will...

September 2014
FROM
Australia - Mobile Data - SMS - Overview and Statistics Australia - Mobile Data - SMS - Overview and Statistics - Product Thumbnail Image

Australia - Mobile Data - SMS - Overview and Statistics

For many years the SMS service has been a cash cow for mobile network operators, given that the cost of each message for customers is far higher than the cost to transmit the data across the network....

June 2014
FROM
Application-to-Person (A2P) SMS Trends Application-to-Person (A2P) SMS Trends - Product Thumbnail Image

Application-to-Person (A2P) SMS Trends

Application-to-Person (A2P) SMS is an advanced technology that involves use of a specific application for producing an SMS message, which is then transmitted to a mobile subscriber Major application...

January 2014
FROM
Messaging Policy Market Trends, 2010-2013 Messaging Policy Market Trends, 2010-2013 - Product Thumbnail Image

Messaging Policy Market Trends, 2010-2013

This report focuses on drivers for messaging policy management in mid-sized and large organizations in North America, as well as the current state of policy development The research conducted for this...

July 2012
Messaging and Web Security Market Trends, 2011-2014 Messaging and Web Security Market Trends, 2011-2014 - Product Thumbnail Image

Messaging and Web Security Market Trends, 2011-2014

This report is focused on the demand drivers for solutions that are designed to address messaging and Web-related security threats The research conducted for this report, and the report itself, are...

November 2011
Global SMS Infrastructure Market. IP Messaging and New Service Creation Platforms to Drive Growth Global SMS Infrastructure Market. IP Messaging and New Service Creation Platforms to Drive Growth - Product Thumbnail Image

Global SMS Infrastructure Market. IP Messaging and New Service Creation Platforms to Drive Growth

This Frost & Sullivan research service offers insight into the global SMS infrastructure (and services) markets It specifically analyzes the market opportunities for messaging vendors to provide the...

October 2011
FROM
Messaging in the SMB Market, 2010-2013 Messaging in the SMB Market, 2010-2013 - Product Thumbnail Image

Messaging in the SMB Market, 2010-2013

This report focuses on drivers for messaging policy management in mid-sized and large organizations in North America, as well as the current state of affairs with regard to policy development The research...

August 2011
Mobile Messaging Market Trends, 2010-2013 Mobile Messaging Market Trends, 2010-2013 - Product Thumbnail Image

Mobile Messaging Market Trends, 2010-2013

This report presents the results of a detailed research program into preferences and plans for mobile messaging capabilities among mid-sized and large organizations in North America It focuses on a...

May 2011
Interactive Financial Alerts 2011: Using SMS and E-mail Alerts Bundles to Drive Profitable Banking Behaviors Interactive Financial Alerts 2011: Using SMS and E-mail Alerts Bundles to Drive Profitable Banking Behaviors - Product Thumbnail Image

Interactive Financial Alerts 2011: Using SMS and E-mail Alerts Bundles to Drive Profitable Banking Behaviors

Financial alerts have the potential to serve as a customer’s nervous system for checking and savings accounts, credit cards, bill pay, investments, loans, collections, fraud prevention, customer service...

March 2011
Comprehensive Messaging Package Comprehensive Messaging Package - Product Thumbnail Image

Comprehensive Messaging Package

The Comprehensive Messaging Package is a comprehensive package that includes many reports in the areas of messaging (SMS, MMS, IM, etc ), next generation messaging, SMS Aggregators, and related areas...

December 2010
FROM
Apple: iPhone and App Store Apple: iPhone and App Store - Product Thumbnail Image

Apple: iPhone and App Store

This report reviews Apple's new position in the mobile market by reviewing the company and its historic performance over the last eight years and detailing the iPhone and App Store A forecast is provided...

January 2009
FROM
Presence, IM and Real-Time Communication Trends, 2008-2011 Presence, IM and Real-Time Communication Trends, 2008-2011 - Product Thumbnail Image

Presence, IM and Real-Time Communication Trends, 2008-2011

This report focuses on demand drivers for instant messaging, presence and real-time communication capabilities The research conducted for this report, as well as the report itself, are focused on the...

September 2008
Mobile Messaging Business and Technology Mobile Messaging Business and Technology - Product Thumbnail Image

Mobile Messaging Business and Technology

This publication provides the reader an excellent overview of the current state of mobile messaging from a business perspective including challenges, opportunities and trends such as message volume...

August 2007
FROM
World Markets for Mobile Phone Multimedia Application Processors World Markets for Mobile Phone Multimedia Application Processors - Product Thumbnail Image

World Markets for Mobile Phone Multimedia Application Processors

This Frost & Sullivan research service titled World Market for Mobile Phone Multimedia Application Processor provides forecast and analysis of the market drivers, restraints and challenges faced by...

July 2007
FROM
2007 North American Mobile Communications Outlook 2007 North American Mobile Communications Outlook - Product Thumbnail Image

2007 North American Mobile Communications Outlook

This Frost & Sullivan research titled 2007 North American Mobile Communications Outlook provides an overview of the major trends in the North American mobile communications markets in 2006 The study...

March 2007
FROM
Strategic Analysis of the Enhanced Carrier Messaging Platform Markets Strategic Analysis of the Enhanced Carrier Messaging Platform Markets - Product Thumbnail Image

Strategic Analysis of the Enhanced Carrier Messaging Platform Markets

This Frost & Sullivan research service titled Strategic Analysis of the Enhanced Carrier Messaging Platform Markets provides an in-depth analysis of the enhanced service platform (ESP) market trends,...

April 2006
FROM
United States Unified Messaging Markets United States Unified Messaging Markets - Product Thumbnail Image

United States Unified Messaging Markets

The objective of this report is to evaluate the current state of the Unified Messaging market and forecast future revenues, product pricing, and unit sales. The report also identifies the key challenges...

February 2006
FROM
Unified Messaging Markets (N.A.) Unified Messaging Markets (N.A.) - Product Thumbnail Image

Unified Messaging Markets (N.A.)

This report covers unified messaging markets in North America. It contains a market overview, and sections on Enterprise Solutions, Platforms and Solutions for Service Providers, Messaging Services,...

February 2006
FROM
European Fixed Messaging Markets European Fixed Messaging Markets - Product Thumbnail Image

European Fixed Messaging Markets

Fixed Messaging drives Mobile Convergence Fixed line carriers fought back against the mobile onslaught, by developing fixed text messaging services. This showed a bag of mixed results with fixed...

April 2005
FROM
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