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SMS and MMS

Is mobile messaging still profitable? The messaging industry generates hundreds of billions in revenue each year and continues to have a bright future ahead. The popularity of MMS, MIM and free texts offered by social network is rising, thanks to the increased usage of mobile broadband services worldwide.

Get a detailed picture of the market and its future direction with the publications listed under Research and Markets’ SMS and MMS category. Our top-quality reports, books, and subscriptions will allow you to understand the critical issues and drivers which are shaping the market and to make informed business decisions.

Hundreds of players that operate in today’s market are featured in our publications, including Acision, Airwide Solutions, Comverse, Interop Technologies, Jinny Software, Mavenir Systems, NewNet Communication Technologies, TeleCommunication Systems, Tekelec, China Mobile, Kejian, Motorola, Nokia, Samsung, Sina, Sohu, Sony-Ericsson, Tencent Technology, and more. Show Less
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PRODUCT TITLE
Australia - Mobile Data - SMS - Overview and Statistics Australia - Mobile Data - SMS - Overview and Statistics - Product Thumbnail Image

Australia - Mobile Data - SMS - Overview and Statistics

For many years the SMS service has been a cash cow for mobile network operators, given that the cost of each message for customers is far higher than the cost to transmit the data across the network....

June 2014
FROM
Global Mobile Media - Messaging Services and Messaging Apps Insights Global Mobile Media - Messaging Services and Messaging Apps Insights - Product Thumbnail Image

Global Mobile Media - Messaging Services and Messaging Apps Insights

The overall popularity of mobile messaging services has remained strong on the back of the introduction of capped data changes, smart phones and bundled services. However carrier provided SMS and MMS...

February 2014
FROM
Application-to-Person (A2P) SMS Trends Application-to-Person (A2P) SMS Trends - Product Thumbnail Image

Application-to-Person (A2P) SMS Trends

Application-to-Person (A2P) SMS is an advanced technology that involves use of a specific application for producing an SMS message, which is then transmitted to a mobile subscriber Major application...

January 2014
FROM

Mobile Messaging Futures 2013-2017

Analysis and Growth Forecasts for Mobile Messaging Markets Worldwide: SMS, OTT, MMS and Email: 7th Edition Mobile messaging is a USD 230 billion dollar business, and it is the most profitable, most...

July 2013
FROM
Messaging Policy Market Trends, 2010-2013 Messaging Policy Market Trends, 2010-2013 - Product Thumbnail Image

Messaging Policy Market Trends, 2010-2013

This report focuses on drivers for messaging policy management in mid-sized and large organizations in North America, as well as the current state of policy development The research conducted for this...

July 2012
Messaging and Web Security Market Trends, 2011-2014 Messaging and Web Security Market Trends, 2011-2014 - Product Thumbnail Image

Messaging and Web Security Market Trends, 2011-2014

This report is focused on the demand drivers for solutions that are designed to address messaging and Web-related security threats The research conducted for this report, and the report itself, are...

November 2011
Global SMS Infrastructure Market. IP Messaging and New Service Creation Platforms to Drive Growth Global SMS Infrastructure Market. IP Messaging and New Service Creation Platforms to Drive Growth - Product Thumbnail Image

Global SMS Infrastructure Market. IP Messaging and New Service Creation Platforms to Drive Growth

This Frost & Sullivan research service offers insight into the global SMS infrastructure (and services) markets It specifically analyzes the market opportunities for messaging vendors to provide the...

October 2011
FROM
Messaging in the SMB Market, 2010-2013 Messaging in the SMB Market, 2010-2013 - Product Thumbnail Image

Messaging in the SMB Market, 2010-2013

This report focuses on drivers for messaging policy management in mid-sized and large organizations in North America, as well as the current state of affairs with regard to policy development The research...

August 2011
Mobile Messaging Market Trends, 2010-2013 Mobile Messaging Market Trends, 2010-2013 - Product Thumbnail Image

Mobile Messaging Market Trends, 2010-2013

This report presents the results of a detailed research program into preferences and plans for mobile messaging capabilities among mid-sized and large organizations in North America It focuses on a...

May 2011
Interactive Financial Alerts 2011: Using SMS and E-mail Alerts Bundles to Drive Profitable Banking Behaviors Interactive Financial Alerts 2011: Using SMS and E-mail Alerts Bundles to Drive Profitable Banking Behaviors - Product Thumbnail Image

Interactive Financial Alerts 2011: Using SMS and E-mail Alerts Bundles to Drive Profitable Banking Behaviors

Financial alerts have the potential to serve as a customer’s nervous system for checking and savings accounts, credit cards, bill pay, investments, loans, collections, fraud prevention, customer service...

March 2011
Comprehensive Messaging Package Comprehensive Messaging Package - Product Thumbnail Image

Comprehensive Messaging Package

The Comprehensive Messaging Package is a comprehensive package that includes many reports in the areas of messaging (SMS, MMS, IM, etc ), next generation messaging, SMS Aggregators, and related areas...

December 2010
FROM
Apple: iPhone and App Store Apple: iPhone and App Store - Product Thumbnail Image

Apple: iPhone and App Store

This report reviews Apple's new position in the mobile market by reviewing the company and its historic performance over the last eight years and detailing the iPhone and App Store A forecast is provided...

January 2009
FROM
Presence, IM and Real-Time Communication Trends, 2008-2011 Presence, IM and Real-Time Communication Trends, 2008-2011 - Product Thumbnail Image

Presence, IM and Real-Time Communication Trends, 2008-2011

This report focuses on demand drivers for instant messaging, presence and real-time communication capabilities The research conducted for this report, as well as the report itself, are focused on the...

September 2008
Chinese Markets for SMS and MMS Chinese Markets for SMS and MMS - Product Thumbnail Image

Chinese Markets for SMS and MMS

Chinas demand for SMS and MMS services has grown at a fast pace in the past decade In the next five years, demand will continue to grow This new study examines Chinas economic trends, investment environment,...

February 2008
FROM
Mobile Messaging Business and Technology Mobile Messaging Business and Technology - Product Thumbnail Image

Mobile Messaging Business and Technology

This publication provides the reader an excellent overview of the current state of mobile messaging from a business perspective including challenges, opportunities and trends such as message volume...

August 2007
FROM
World Markets for Mobile Phone Multimedia Application Processors World Markets for Mobile Phone Multimedia Application Processors - Product Thumbnail Image

World Markets for Mobile Phone Multimedia Application Processors

This Frost & Sullivan research service titled World Market for Mobile Phone Multimedia Application Processor provides forecast and analysis of the market drivers, restraints and challenges faced by...

July 2007
FROM
A Market Case Study: Slow but Steady Progress with MMS in the UK A Market Case Study: Slow but Steady Progress with MMS in the UK - Product Thumbnail Image

A Market Case Study: Slow but Steady Progress with MMS in the UK

Until now, statistics about MMS uptake and usage have been available only patchily. However, as MMS starts to enter a more mature market phase, so the availability of market data is starting to improve.

April 2007
2007 North American Mobile Communications Outlook 2007 North American Mobile Communications Outlook - Product Thumbnail Image

2007 North American Mobile Communications Outlook

This Frost & Sullivan research titled 2007 North American Mobile Communications Outlook provides an overview of the major trends in the North American mobile communications markets in 2006 The study...

March 2007
FROM
Mobile Messaging Services: A Market Overview Mobile Messaging Services: A Market Overview - Product Thumbnail Image

Mobile Messaging Services: A Market Overview

For several years, mobile operators in mature markets have had to deal with a heavy deceleration in their voice revenue growth. They have satisfied that objective, in part, by setting targets for growth...

June 2006
Strategic Analysis of the Enhanced Carrier Messaging Platform Markets Strategic Analysis of the Enhanced Carrier Messaging Platform Markets - Product Thumbnail Image

Strategic Analysis of the Enhanced Carrier Messaging Platform Markets

This Frost & Sullivan research service titled Strategic Analysis of the Enhanced Carrier Messaging Platform Markets provides an in-depth analysis of the enhanced service platform (ESP) market trends,...

April 2006
FROM
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