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Advertising and Marketing Market Research Reports

While traditional forms of advertising such as television, radio, outdoor, magazines, and newspapers witnessed a dramatic reduction in ad spends in recent years, the more dynamic and cost-effective online marketing is continuing to grow fast. Stay in touch with the latest trends and news in this dynamic sector. The products listed under Research and Markets’ Advertising and Marketing category will keep you informed about this highly changeable and innovative industry. Our publications cover everything you need to stay ahead of the game including insights into major industry players, the latest strategies and techniques, training materials as well as detailed analysis of world and regional markets Show Less Read more

Digital Advertising and Marketing - Global Strategic Analysis

This report analyzes the worldwide markets for Digital Advertising and Marketing in US$ Million in terms of Spending (Wired Internet as well as Mobile Internet) by the following formats - Search, Display,...

Published:  February 2016
Price:  From

Human Insulin Market - Drugs, Types, Brands, Delivery Devices and Applications - Forecasts to 2020

"Human Insulin Market - Drugs (Biologics, Biosimilars), Type (Short Acting, Long Acting, Premixed), Brands (Lantus, NovoRapid, Humalog), Delivery Devices (Pens, Pen Needles, Syringes), Applications...

Published:  January 2016
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Digital Signage Market: By Display Technologies (2D and 3D Displays), By Components (Display, Network and Others), By Applications (Advertising, marketing and Others), By End User Industry, By Geography- Forecast (2016-2021)

Digital signage is an electronically controlled display that shows/ displays important notifications which is controlled by a set of computers. It is mainly placed in the public places to convey vital...

Published:  November 2015
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India Online Grocery Market By Product Type, Consumer Behaviour, Competition Forecast and Opportunities, 2011 - 2021

"India Online Grocery Market By Product Type (Food Grains; Bread, Bakery & Dairy Products; Fruits & Vegetables; Personal Care; Dry & Baking Products; Household Products; Beverages; Meat & Meat Products;...

Published:  March 2016
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Mobile Marketing Market by Solution, by User Type, by Vertical & by Region - Global Forecast to 2021

'Mobile Marketing Market by Solution (SMS, MMS, Push Notifications, Mobile Emails, QR Codes, Mobile Web), by User Type (SMB and Large Enterprise), by Vertical (Retail and E-commerce, Travel & Logistics,...

Published:  May 2016
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Pet Product Marketing Trends in the U.S.: Technology, Mobile, and Social Media

Pet Product Marketing Trends in the U.S.: Technology, Mobile, and Social Media provides the pet marketer with a bevy of best practices for marketing to the pet parent. The report examines the ways in...

Published:  December 2015
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Global Location-based Search and Advertising Market 2016-2020

About the Location-based search and advertising Market Location-based search and advertising enable users to integrate mobile advertising with mobile technologies such as location-based services....

Published:  May 2016
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Real-Time Bidding Market in the US 2016-2020

About Real-Time Bidding Market in the US 2016-2020 Media consumption has been on the rise globally because individuals own multiple electronic devices. Increasing disposable income and a burgeoning...

Published:  May 2016
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Global Programmatic Advertising Spending Market 2016-2020

About Programmatic Advertising Spending Programmatic advertising aids advertisers to target a specific audience based on their advertising pattern. The process takes no more than 0.2 seconds. When...

Published:  April 2016
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Retail Analytics Market by Business Function (Marketing and Customer Analytics, Merchandizing and In-Store Analytics, Supply Chain Analytics, Strategy and Planning), by Type, by Solutions and by Services - Global Forecast and Analysis to 2020

The retail analytics market size is estimated to grow from USD 2.2 Billion in 2015 to USD 5.1 Billion by 2020, at an estimated Compound Annual Growth Rate (CAGR) of 18.9% from 2015 to 2020. Retail analytics...

Published:  November 2015
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Mobile Analytics Market by Type (Mobile Advertising and Marketing Analytics, In-app Behavioral Analytics, Application Performance Analytics, and Others), by Deployment, by Verticals, by Region - Global Forecast and Analysis to 2020

Affordability of smartphones and availability of high speed networks has enabled increase in the smartphone penetration. Smartphone penetration rate has reached to a threshold level in most of the developing...

Published:  October 2015
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Online Search Advertising - Market Trends & Insights

This report presents Insights into the Online Search Advertising Market. Illustrated with 5 data tables, the report comprises of a brief statistical summarization of market size in the US and China...

Published:  June 2016
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Contextual Advertising in the US and Europe - Market Trends & Insights

This report presents Insights into the Contextual Advertising in the US and Europe Market. Illustrated with 4 data tables, the report comprises of a brief statistical summarization of market size in...

Published:  June 2016
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UAE Digital Signage Market Forecast and Opportunities, 2020

According to “UAE Digital Signage Market Forecast & Opportunities, 2020”, digital signage market in the UAE is projected to grow at a CAGR of over 22% during 2015-20. New technology advancements like...

Published:  July 2015
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Location-based Search and Advertising Market in the US 2016-2020

About Location-based Search and Advertising Location-based search and advertising involves integrating advertisements with location-based solutions. It is basically used to differentiate a set of customers...

Published:  January 2016
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World Online Advertising Market - 2015 Edition

The World Online Advertising market package includes: - a database with quantitative data on online advertising, the key market for monetization of personal data, up to 2019 for 15 countries (USA-...

Published:  October 2015
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2015-2016 Global Classified Advertising Report

During the last 20 years or so, digital classifieds have decimated newspaper classifieds. Now there’s a new threat that could decimate today’s digital classified companies — Facebook. After nearly...

Published:  December 2015
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Cross Platform and Mobile Advertising Market by Advertising Platform, Solution (Advertising Campaign Solutions, Content Delivery Solutions, and others), by End User, by Vertical, and by Geography - Forecast to 2020

The consumption of mobile media and the integration of cross devices platform continue to grow at a phenomenal rate due to the rapid adoption of mobile and other devices. The next level of advertising...

Published:  August 2015
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Global Retail Analytics Market 2016-2020

About Retail Analytics Retail analytics delivers flexible, scalable, cost-effective, and advanced solutions for optimizing marketing and merchandising decisions. It helps in the following areas: -...

Published:  January 2016
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Global Digital Signage Market 2016-2020

About Digital Signage Digital signage is used in navigation, placemaking, exhibitions, public installations, marketing, and outdoor advertising. It uses technologies like LCDs, LED displays, and...

Published:  January 2016
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