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Mobile Content

Mobile content has witnessed tremendous growth in recent years, and the mobile content market is expected to reach a value of over $64 billion by the end of 2012. Content types already available include apps, games, images, music, video, mobishows and cellsodes (professional series that have produced, directed, edited and encoded specifically for the mobile phone).

The publications listed under Research and Markets’ Mobile Content category cover every conceivable aspect of this flamboyant industry, including but not limited to mobile entertainment, mobile gaming and betting, mobile advertisement, mobile and social networks.

Examples of companies featured in our publications include Apple, Research In Motion Nokia, Google, NTT DoCoMo, Leading app stores, Foursquare, and others.

For more reports of your interest please visit the M-commerce category, with a wider choice of publications about m-payments and mobile advertising. Show Less
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mHealth: Game Changer for Healthcare

Although these technologies have existed for some years now, the availability of ubiquitous high-speed networks and smartphones leads to mHealth projects gaining traction. Moreover, the healthcare industry...

Published:  May 2015
Price:  From

Enterprise Mobile Value-Added Services in Latin America: Major Forces Driving and Inhibiting MVAS for MNOs

“Enterprise Mobile Value-Added Services in Latin America: Major Forces Driving and Inhibiting MVAS for MNOs” a Telecom Insider. The first section of this report presents a set of definitions and taxonomy...

Published:  April 2015
Price:  From

Australia - Video Streaming - VOD, IPTV, Mobile TV

The digital TV and video streaming industry has changed beyond recognition and it continues to evolve. Consumer habits are shifting from broadcast TV to on-demand content – especially streaming. Traditional...

Published:  April 2015
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The Programmatic-Advertising Report: Mobile, video, and real-time bidding drive growth in programmatic

The embrace of programmatic ad-buying tools is fueling a dramatic uptick in the share of digital ads sold through programmatic platforms, particularly those focused on real-time bidding or RTB. Total...

Published:  March 2015
Price: 

Mobile App Analytics: What Winning Mobile Developers Use

Building a great app is step one. Acquiring users is step two. Engaging and monetizing users is step three. But how can you engage and monetize when you don’t know what’s going on? App analytics...

Published:  April 2015
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Mobile Marketing Automation: How the Most Successful Apps Drive Massive Engagement & Monetization

The biggest apps and the most successful enterprises do things differently. Mobile marketing automation is how Subway Surfer improves monetization. It’s how Starbucks engages deeper with its customers....

Published:  March 2015
Price: 

The Mobile Application Hacker's Handbook

See your app through a hacker's eyes to find the real sources of vulnerability The Mobile Application Hacker's Handbook is a comprehensive guide to securing all mobile applications by approaching...

Published:  April 2015
Price: 

Amazon Best Sellers Tracker: Mobile Application (United States, April 2015)

INTRODUCTION Amazon Best Sellers Trackers are monthly reports (pdf format) that track the performance of top items (1P and 3P) in various categories and countries on the Amazon websites. This service...

Published:  April 2015
Price: 

The Youth Mobile Video Report

85% of Millennials use mobile video but what’s driving the market and what are the latest trends? To understand where the market is heading we need to know the social drivers shaping youth behavior...

Published:  April 2015
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EU mHealth Market Conditions Benchmarking 2015

The EU mHealth Market Conditions Benchmarking 2015 is the most comprehensive report on the mHealth app market conditions of EU member countries. It provides detailed overview of how EU countries vary...

Published:  June 2015
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Consumer Survey for mHealth: Consumer Perceptions, Wants & Needs

This report takes a look into the the M2M mHealth market. This market is a fast emerging industry. One of the key enablers of mHealth is wireless technology. Telecom providers are providing the...

Published:  March 2015
Price: 

IBM and Apple Partnership - Sparking a Revolution in the Enterprise App Market

A smart workplace is characterized by the use of smarter enterprise applications that help employees in achieving a work-life balance and improved productivity. This study explores the current state...

Published:  March 2015
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User Experience for Mobile Applications and Websites: Design Guidelines for Improving and Usability of Mobile Sites and Apps

Although there are more smartphone users worldwide than desktop and laptop users, the usability of mobile websites and applications is still well behind the usability of desktop websites. This report...

Published:  March 2015
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Health Insurance App Benchmarking 2015 - How health insurance companies make use of mobile apps

The report analyzes the global app publishing activities of the leading health insurance companies on Android and iOS devices. The research provides a detailed picture of which app categories health...

Published:  February 2015
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Amazon Best Sellers Tracker: Mobile Application (United States, 2015)

INTRODUCTION Amazon Best Sellers Trackers are monthly reports (pdf format) that track the performance of top items (1P and 3P) in various categories and countries on the Amazon websites. This service...

Published:  March 2015
Price: 

Global Mobile Gaming Market 2015

Worldwide, mobile games are advancing their share on the total games market through rapid growth. More than a billion people worldwide played games on mobile devices last year. While smartphones are...

Published:  April 2015
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Global Mobile Gaming 2014 - 2019

Mobile and wireless games represent an entertainment application that is typically played on a feature phone, smartphones, PDA, tablet computer, or portable media player. While the gaming console market...

Published:  February 2015
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The Mobile App-Install Ad Report

The mobile app-install ad — an ad unit that directs users to download a mobile app – arguably offers the most measurable return on investment (ROI) of any major mobile ad format, and has seen a massive...

Published:  January 2015
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Amazon Best Sellers Tracker: Mobile Application (United States, February 2015)

INTRODUCTION Amazon Best Sellers Trackers are monthly reports (pdf format) that track the performance of top items (1P and 3P) in various categories and countries on the Amazon websites. This service...

Published:  February 2015
Price: 

Mobile Video Growth Accelerating on Tablets and Phones

Broadcasters and publishers capable of quickly making content available for mobile phones are benefiting from the near ubiquity of video-capable smartphones and tablets in mature markets. Audiences...

Published:  March 2015
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