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M-Commerce

Mobile commerce offers a large variety of solutions, applications, and services driven by emerging technologies, use cases, and business models, which makes it quite different and more dynamic than traditional e-commerce. Mobile commerce revenues are expected to witness strong growth in the next years, driven by the introduction of the tablet computing and the next generation smart phones. The five keywords for marketers looking to boost their campaigns include both new technologies and well-established marketing tools: Near field communication, Location-based mobile advertising, SMS, QR codes, and Social media.

Get a detailed picture of this flamboyant and rapidly changing market with the publications listed under Research and Markets’ M-commerce category. They cover every conceivable aspect of mobile commerce, both from a technical and a marketing perspective, including contactless payments, mobile advertising, mobile banking, the use of social networks for m-commerce, software and technologies for m-commerce, and more.

The wide readership of this category includes engineers, software developers, marketers, and decision-makers in the telecommunications industry, particularly mobile network operators, handset and tablet manufacturers, mobile payment service providers, content and applications aggregators, and telecommunications infrastructure providers.

The top players that are leading the way are profiled in our publications, including the world’s giants Apple and Google, and many more. Show Less
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PRODUCT TITLE

Managing Gift Card Operational Complexity and Enabling a Mobile Channel Platform

This new research discusses how to avoid the bottlenecks that will delay mobile deployment for many merchant organizations and provides a map for the development of a mobile channel platform Preparing...

March 2014

Mobile Banking, Tablet And Smartphone Forecast 2013-2018: Smart Device Adoption Drives Mobile Banking Boom

Smartphone, tablet and mobile banking adoption are shattering expectations, raising the stakes for FIs to compete through superior mobile banking In 2013, 95 million U S adults used mobile banking –...

March 2014
FROM

2013 North American Mobile Enterprise Applications

Mobile worker applications continue to expand throughout the North American business sector This research service analysed a survey conducted in 2013 with responses from North American decision makers...

January 2014
FROM

Mobile Point-of-Sale (m-POS) Acquiring Solutions

New Research Addresses Recent Trends And Product Development In M-Pos In The United States And Europe Mobile point-of-sale (m-POS) acquiring solutions such as Square and PayPal enable small merchants...

January 2014

Mobile Commerce 2014

Engaging in commerce while mobile/wireless involves new technologies, services, and business models It is quite different from traditional e-commerce Smartphones, wireless tablets, phablets, wearable...

January 2014
FROM

Market for Mobile Payment Solutions: User Interfaces, Wallets, and Banking 2014 - 2019

Mobile payments represents a huge market opportunity and quite simply one of the most dynamic and fast-evolving arenas within the convergence of wireless and commerce Many aspects of the mobile payments...

January 2014
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US Mobile Wallet Market Insight

A wide range of financial services are presently being offered through the mobile channel in the United States These include mobile banking services, peer-to-peer remittance services, mobile shopping...

December 2013
FROM

Global Mobile Payment Methods 2013

Mobile payment for goods and services continues global growth “Global Mobile Payment Methods 2013” indicates that the practice of using mobile devices such as smartphones and tablets in online as well...

December 2013
FROM

Mobile Data & Applications: State of the Industry, Market Prospects, and Forecast 2013 - 2018

Mobile applications continue an explosive growth phase There can be no doubt that several factors have led to this including data speed improvements from 3G to 4G, Apple’s pioneering and Google’s entry...

December 2013
FROM

2013 - 2014 Mobile Banking Vendor Scorecard: Vendors Segment Offerings Into Standard And Custom Solutions

Mobile banking adoption is increasing rapidly, with 45% of mobile consumers using mobile banking in the past 90 days The importance of the mobile channel to future growth cannot be overstated as 71%...

December 2013
FROM
State of Pay: Mobile Payment & m-Commerce in China 2013 Edition State of Pay: Mobile Payment & m-Commerce in China 2013 Edition - Product Thumbnail Image

State of Pay: Mobile Payment & m-Commerce in China 2013 Edition

Mobile Payment & m-Commerce in China 2013 is the sixth and latest edition of the authors' most popular report Simply put, it is the most up-to-date and comprehensive study available on China's mobile...

November 2013

Mobile Location-based Marketing Solutions Analysis and Market Forecast 2013-2018

Location-Based Marketing (LBM) is a form of mobile marketing that delivers mobile display banner ads, paid search ads, and other forms of ads directly to user handsets often within proximity of point-of-sale...

November 2013
FROM

2013 Mobile Banking Financial Institution Scorecard: Winners and Losers of Today and the Strategies and Trends for Tomorrow

Mobile bankers want advanced features through the devices they use, as the mobile “power users” of yesterday become the average bank customers of 2013 Today, with 4 in 10 mobile consumers owning a tablet,...

November 2013
FROM

MVNO Business Plan

This is a full business plan based on the launch of an illustrative Mobile Virtual Network Operator (MVNO) known as Contendus The plan covers all aspects of the company launch plan including market...

November 2013
FROM

M-Commerce Market in US 2012-2016

The analysts forecast the M-Commerce market in the US to grow at a CAGR of 32.38 percent over the period 2012-2016. One of the key factors contributing to this market growth is the high adoption of...

October 2013
FROM

Global Digital Economy - The Buoyant E-Commerce and M-Commerce Markets

This annual report is a valuable resource of information on the global development of e-commerce and m-commerce and incorporates key insights, statistics, examples and trends The report explores some...

October 2013
FROM

How Mobile Can Open The Door To $2.1 Trillion In Bill Payments

Paying bills is an inescapable necessity for consumers, with $2 1 trillion in payments annually for just seven common types of bills in 2013, according to Javelin estimates The mobile bill-payment industry...

October 2013
FROM
Mobile Commerce: Keys to Mass Adoption Mobile Commerce: Keys to Mass Adoption - Product Thumbnail Image

Mobile Commerce: Keys to Mass Adoption

'Mobile Commerce: Keys to Mass Adoption' analyzes consumer use of mobile commerce apps with particular attention given to apps that enable point-of-sale payments It also investigates the use of mobile...

September 2013
FROM

Mobile Wallet Game Changers: A Glimpse into 2014's Projected Winners and Losers

Market forces are generating increased interest in mobile wallet use, creating an enormous opportunity and an attractive target for investment The percentage of consumers who use smartphones and tablets...

September 2013
FROM

Mobile Payments: Opportunities and Strategies for Credit Issuers

New Research Examines Mobile Payment Opportunities For US Credit Issuers The major card networks began supporting contactless payments nearly a decade ago, but consumer and merchant adoption has lagged...

August 2013
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