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Advertising and Marketing

The global advertising industry is forecast to reach a value of US$691.6 Billion by 2015. While all traditional formats of advertising such as the television, radio, outdoor, magazines, and newspapers witnessed a dramatic reduction in ad spends in recent years, the more dynamic and cost-effective online marketing is growing fast and ineluctably. Is offline marketing at the end?

Stay in touch with the latest trends and news in this flamboyant sector. The reports and books listed under Research and Markets’ Advertising and Marketing category will keep you informed of this highly changeable and innovative industry, featuring dedicated publications on an array of topics, for instance: internet advertising, direct marketing, media advertising, outdoor advertising, and profiles of major advertising and marketing industry players in regional markets around the world.

Stay ahead of the game with the latest strategies and techniques, or explore the plentiful training materials and improve your copywriting, lead nurturing or branding skills – it’s all here, and much more!

You can find more publications of your interest in the Social Media sub-category under our Internet and E-commerce section. Show Less
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PRODUCT TITLE
Clear Channel Outdoor Holdings Inc,(CCO) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Clear Channel Outdoor Holdings Inc,(CCO) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Clear Channel Outdoor Holdings Inc,(CCO) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Clear Channel Outdoor Holdings Inc (CCO), plus vital industry benchmarks and extensive operating ratios,...

June 2014
FROM
Clear Media Ltd,(CRMLF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Clear Media Ltd,(CRMLF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Clear Media Ltd,(CRMLF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Clear Media Ltd (CRMLF), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Communisis plc,(CMS) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Communisis plc,(CMS) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Communisis plc,(CMS) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Communisis plc (CMS), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Constant Contact Inc,(CTCT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Constant Contact Inc,(CTCT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Constant Contact Inc,(CTCT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Constant Contact Inc (CTCT), plus vital industry benchmarks and extensive operating ratios, along with an...

June 2014
FROM
Harte-Hanks Inc,(HHS) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Harte-Hanks Inc,(HHS) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Harte-Hanks Inc,(HHS) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Harte-Hanks Inc (HHS), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Havas,(HAVSF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Havas,(HAVSF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Havas,(HAVSF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Havas (HAVSF), plus vital industry benchmarks and extensive operating ratios, along with an analysis of key...

June 2014
FROM
IAC/InterActiveCorp,(IACI) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages IAC/InterActiveCorp,(IACI) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

IAC/InterActiveCorp,(IACI) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for IAC/InterActiveCorp (IACI), plus vital industry benchmarks and extensive operating ratios, along with an...

June 2014
FROM
I-Cable Communications,(ICABY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages I-Cable Communications,(ICABY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

I-Cable Communications,(ICABY) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for I-Cable Communications (ICABY), plus vital industry benchmarks and extensive operating ratios, along with...

June 2014
FROM
I-level Media Group, Inc.,(ILVL) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages I-level Media Group, Inc.,(ILVL) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

I-level Media Group, Inc.,(ILVL) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for I-level Media Group, Inc. (ILVL), plus vital industry benchmarks and extensive operating ratios, along with...

June 2014
FROM
In Touch Media Group, Inc.,(ITOU) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages In Touch Media Group, Inc.,(ITOU) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

In Touch Media Group, Inc.,(ITOU) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for In Touch Media Group, Inc. (ITOU), plus vital industry benchmarks and extensive operating ratios, along with...

June 2014
FROM
Insignia Systems Inc,(ISIG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Insignia Systems Inc,(ISIG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Insignia Systems Inc,(ISIG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Insignia Systems Inc (ISIG), plus vital industry benchmarks and extensive operating ratios, along with an...

June 2014
FROM
Interpublic Group of Companies Inc,(IPG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Interpublic Group of Companies Inc,(IPG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Interpublic Group of Companies Inc,(IPG) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Interpublic Group of Companies Inc (IPG), plus vital industry benchmarks and extensive operating ratios,...

June 2014
FROM
Intertainment Media, Inc.,(INT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Intertainment Media, Inc.,(INT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Intertainment Media, Inc.,(INT) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Intertainment Media, Inc. (INT), plus vital industry benchmarks and extensive operating ratios, along with...

June 2014
FROM
Inuvo, Inc.,(INUV) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Inuvo, Inc.,(INUV) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Inuvo, Inc.,(INUV) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Inuvo, Inc. (INUV), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
ITV plc,(ITVPF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages ITV plc,(ITVPF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

ITV plc,(ITVPF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for ITV plc (ITVPF), plus vital industry benchmarks and extensive operating ratios, along with an analysis of...

June 2014
FROM
IZEA Inc,(IZEA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages IZEA Inc,(IZEA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

IZEA Inc,(IZEA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for IZEA Inc (IZEA), plus vital industry benchmarks and extensive operating ratios, along with an analysis of...

June 2014
FROM
JCDecaux SA,(JCDXF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages JCDecaux SA,(JCDXF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

JCDecaux SA,(JCDXF) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for JCDecaux SA (JCDXF), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Jive Software,(JIVE) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Jive Software,(JIVE) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Jive Software,(JIVE) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Jive Software (JIVE), plus vital industry benchmarks and extensive operating ratios, along with an analysis...

June 2014
FROM
Journal Communications Inc,(JRN) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Journal Communications Inc,(JRN) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Journal Communications Inc,(JRN) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Journal Communications Inc (JRN), plus vital industry benchmarks and extensive operating ratios, along with...

June 2014
FROM
Liberty Global Inc,(LBTYA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages Liberty Global Inc,(LBTYA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages - Product Thumbnail Image

Liberty Global Inc,(LBTYA) Profile and Financials, plus Advertising Industry Trends Analysis, Operating Ratio and Financial Averages

Why You Should Buy This Report: A value-packed package of corporate financial analysis, for Liberty Global Inc (LBTYA), plus vital industry benchmarks and extensive operating ratios, along with an...

June 2014
FROM
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