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Online Gambling Market Research Handbook
Terri C Walker Consulting Inc, Pages: 208


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The Online Gambling Market Research Handbook is'the most comprehensive resource for the online gambling business market data available from any source.' This report is written by Terri C. Walker, a recognized expert in the gambling industry for ten years. She is the author and publisher of one of the most widely used resources in the casino and gaming industry, The Casino and Gaming Market Research Handbook.

The handbook is designed to be a 'strategic business planning resource' for executives in all segments of the online casino and gaming business. There are numerous ways this handbook will benefit your company - from market development strategies to competitor analysis - from consumer trends to providing independent market data to support your business plan. This is an easy and inexpensive way to fill any gaps in your company’s market research.

The report is designed to provide an expanded understanding of the online gambling industry. An analysis is provided, including current and expected market opportunities, for the major industry sectors. Market data is presented for the online jurisdictions along with discussions relating to activities and opportunities. The report provides a profile analysis of over 70 key players, and a future market outlook. Although recent news headlines mainly address the many issues facing the online gaming industry, the market is increasing at an encouraging pace. The increase in the number of online gamers continues to grow, keeping in line with the rapid escalation of people accessing the Internet.

A March 2000 study of close to 30,000 Internet users by the Angus Reid Group estimates the United States represents only 39% of the estimated 275 million Internet users worldwide. By the end of 2001, approximately 52 million people globally wagered over $3 billion on Internet gaming. On average, the casinos keep about 75% of the money deposited.

According to Bear Stearns, online gaming would exceed $8 billion in revenues by 2002.

Datamonitor predicted online gaming worth was $6.5 billion in 2002, reaching $8.25 in 2003 and $11 billion in 2004. It is expected to reach $125 billion by 2015. Datamonitor also predicted online gambling turnovers have the potential to dwarf those of other Internet services, with these turnovers tapping into an existing market valued at more than $700 billion in the Europe and across the U.S. alone.

Partial List of Users of Previous Editions of Market Research Handbooks:

Acres Gaming, Alliance Gaming, Alton Belle Riverboat Casino, American Games, Ameristar Casinos, Anchor Gaming, Apache Gold Casino, Argosy Casino, Aristocrat Leisure Ind ustries, Arizona Lottey, Arthur Andersen, Atlantic Lottery, Artonic Casino Technology, Automated Wagering, Autotote, Bally Gaming, Bally’s Park Place, Bankers Trust, Bear Stearns and Co., Bellagio, Belle of Sioux City Casino, Black Hawk Gaming, Blue Water Casino, Boomtown Hotel and Casino, Bourbon Street Hotel and Casino, Boyd Gaming, Cactus Pete’s, Ca esars Atlantic City, Caesars World, Canadian Tourism Commission, Carnival Resorts and Casinos, Casino Arizona, Casino Data Systems, Casino Magic, Casino Morongo, Casino Rama, Casino Regina, Casino Resource Corp., Casino Rouge, Casino San Pable, Casino Windsor, Casino Omaha, Casinos Austria, Catfish Bend Casino, Charles Town Races, Chip In’s Island Resort and Casino, Chumash Casino, Churchill Downs, Cibc Oppenheimer, Circus Circus, Cliff Castle Casino, Club One, Club Regent, Coin Controls, Colorado Central Station Casino, Comda ta Corp., Cornell Univ., Cryptologic, Crystal Casino, The Greenbriar, Dakota Magic Casino, Dakota Sioux Casino, Daktronics, Delaware Racing Assn., Deloitte and Touche, Deutsche Bank New York, Deutsche Morgan Grenfell, Diamond Game Enterprise, Dover Downs Entertainment, Dreamport, Dubuque Diamond Jo Casino, Edgewater Hotel Casino, Excalibur, Excelsior Gaming, Fitzgerald’s Casino Hotel, Flamingo Hilton, Florida Lottery, Four Queens Hotel and Casino, Foxwoods Resort Casino, Fremont Hotel and Casino, GameCash, Game Tech Int’l., Gaming Consultants, Gaming Laboratories, Gaming Systems Int’l., Georgia Lottery, Gila River Casino, Global Casinos, Golden Eagle Casino, Grand Casino Coushatta, Grand Casinos, GTech, Harrah’s, Harveys Casino Resorts, High end Systems, Hilton Gaming Corp., Hoffman-York, Hollywood Casino, Hollywood Park Casino, Hon-Dak Casino, Horseshoe Casino, Hyatt Hotels, IBM, Illinois Lottery, Image Data, Innovative Gaming Corp., International Game Technology, Isle of Capri Casino, Isleta Gaming Palace, Israel National Lottery, Iwerks, Jaguar Gaming, JMC America Corp., K& K Insurance Group, Kentucky Lottery, Key Largo Casino, LaSociete Des Casino, Ladbrokes Casino, Lady Luck Casino, Lake City Casinos, Lake Tahoe Horizon Casino, Las Vegas CVB, Leech Lake Gaming, Leisure Time Casinos and Resorts, Leisure Time and many more



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