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The Video Gaming Market Outlook: Evolving Business Models, Key Players, New Challenges and the Future Outlook
Business Insights, Aug 2009, Pages: 138
The global video gaming market is expected to grow at a CAGR of 8.9% over the period 2008-2013 to reach $76.1bn in 2013. In the future the market will be driven primarily by online and mobile gaming formats, which in turn are being driven by increasing internet, broadband and mobile penetrations. Video games publishers are changing their business models and adopting alternative distribution channels to enhance their profits and curb the malpractice of piracy. The industry value chain is evolving in the wake of new business and distribution models.
This report provides an overview of the global video gaming market, covering aspects such as market size and growth, factors driving this growth and trends in the market. It covers the key developed and emerging markets in terms of penetration of internet, broadband and mobile technologies and the uptake of different video gaming platforms. It analyses the changing demographic profile of gamers, evolving business models and evolutions in the value chain of the video gaming industry, with a focus on the emerging trends. It also discusses the key challenges that the market is currently faced with and provides an insight into the key players involved in the market. Through analysis and forecasts, this report provides insight into the direction of the video gaming market, which is undergoing major structural transformation.
Key findings
The global video gaming market is expected to grow at a CAGR of 8.9% over the period 2008-2013.
Online gaming and mobile gaming are likely to be the key drivers of the growth in the global video gaming market. While console gaming will continue to be the largest segment, its market share is expected to decline.
Key video gaming markets include the US, Canada, Western Europe, China, Japan and South Korea, while India, Brazil, Russia and South East Asia comprise the key emerging markets for video games.
Piracy and IP protection are the key challenges for the video gaming industry at present and in the future.
The demographic profile of video gamers is changing and there is a strong growth in the number of casual gamers, which primarily consist of women and older men.
Use this report to.
- Analyze market trends to predict key growth areas in the video gaming market.
- Examine the challenges and threats facing the global video gaming market and their impact on the industry.
- Quantify the global and regional video gaming markets, including product shipment data and forecasts of mobile and broadband uptake that will drive future growth.
- Gain insight into the key different types of video gaming models, and identify trends and keys to growth in each.
- Compare how different players in the space are positioning and developing their offerings in order to differentiate themselves from the competition.
Discover
- What are the current trends in the global video games industry?
- Which industry segments offer the greatest growth opportunities in the market?
- Which regions are more developed markets and which are the emerging areas presenting potential growth opportunities?
- Who are the key players in the industry?
- What is the industry structure and how is it changing?
- How is the demographic profile of gamers changing and what is its impact on the industry?
- What are the key challenges facing the industry and how are they being dealt with?
- How is the industry expected to evolve and what is the future outlook?
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