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Make-Up in Portugal to 2008
Datamonitor, Jan 2005, Pages: 121
This databook is a detailed information resource covering all the key data points on make-up in Portugal. It includes comprehensive value, volume, segmentation and market share data. The databook supplies actual data to 2003 and full forecasts to 2008.
Report Scope Contains information on four key categories: eye make-up, face make-up, lip make-up, nail make-up. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by category, as well as distribution channel data. Contains market value segmentation by demographic and socioeconomic group. Highlights The market for make-up in Portugal increased between 1998-2003, growing at an average annual rate of 2.7%.
The leading company in the market in 2003 was LOreal S.A. The second-largest player was Coty, Inc., with Procter & Gamble in third place.
Reasons to Purchase Discover the major quantitative trends affecting make-up markets. Understand consumers consumption and expenditure patterns. Understand the future direction of the market with reliable historical data and full five year forecasting.
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