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The Medical Device Market: New Zealand
Espicom Business Intelligence Ltd, Sep 2009, Pages: 110
This in-depth medical device market report is ideal for executives wanting to understand the key drivers in medical markets and have access to a wealth of statistical data. Each report opens with an outlook section that provides analysis of the market, 5-year market forecasts, national data projections, market outlook and key developments such as regulation, health facilities and government policy. The report also provides extensive background information, population trends, health status, health expenditure, organisation & administration, hospital services, medical personnel, healthcare development, market access information, trade data and essential industry contacts. Included with the report are 3 free quarterly updated outlook reports, enabling you to keep up to date with market developments for a year.
Executive Summary
New Zealand represents a small but highly developed market for medical equipment. The country has a well-developed health infrastructure, and facilities are of a generally high standard. Since the early 1980s, the healthcare system in New Zealand has been the target of numerous economic reforms. Historically, healthcare provision has been almost entirely public, but radical changes implemented by the National Party government in 1993 introduced elements of competition and private enterprise into the healthcare sector, with limited success.
The election of a Labour Party-led coalition government in November 1999 has produced a further overhaul of the healthcare system, and the Party was subsequently re-elected in July 2002. A series of reforms are in the process of implementation, comprising some major structural reorganisation such as the abolition of the Health Funding Authority in 2001, in a move towards more de-centralised healthcare provision with the increased responsibility of District Health Boards, but the shift is not of the same radical nature which the country has undergone in the past.
The best access to the market is through the appointment of a local agent. Around three quarters of New Zealand’s medical supplies are purchased by the MoH, while private hospitals and individual surgeons account for the remainder. For advanced products, the private sector becomes much more significant.
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