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Dairy: Global Industry Guide
Datamonitor, Feb 2009, Pages: 249


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The Dairy: Global Industry Guide is an essential resource for top-level data and analysis covering the Dairy industry. It includes detailed data on market size and segmentation, textual analysis of the key trends and competitive landscape, and profiles of the leading companies. This incisive report provides expert analysis on a global, regional and country basis.

Scope of the Report

- Contains an executive summary and data on value, volume and segmentation

- Provides textual analysis of the industrys prospects, competitive landscape and profiles of the leading companies

- Incorporates in-depth five forces competitive environment analysis and scorecards

- Covers the Global, European and Asia-Pacific markets as well as individual chapters on 5 major markets (France, Germany, Japan, the UK and the US).

- Includes a five-year forecast of the industry

Highlights

The Global dairy market grew by 3.7% in 2008 to reach a value of $311 billion.

In 2013, the market is forecast to have a value of $373 billion, an increase of 19.6% since 2008.

Sales of cheese generate 36.9% of the market in value terms.

The Americas region accounts for the majority of global revenues with a 44.7% share.

The largest company in the market is Kraft Foods, Inc. with a 6.7% share.

Supermarkets / hypermarkets are the dominant distribution channel. 63.5% of the markets value is distributed via this channel.

Why you should buy this report

- Spot future trends and developments

- Inform your business decisions

- Add weight to presentations and marketing materials

- Save time carrying out entry-level research

Market Definition

The dairy market consists of cheese, chilled desserts, cream, fromage frais, milk, spreadable fats and yogurt. Any currency conversions used in the creation of this report have been calculated using constant 2007 annual average exchange rates.

For the purpose of this report the Americas comprises, Brazil, Canada, Mexico and the US.

Europe comprises Belgium, the Czech Republic, Denmark, France, Germany, Hungary, Italy, Netherlands, Norway, Poland, Russia, Spain, Sweden and the UK.

Asia-Pacific comprises Australia, China, Japan, India, Singapore, South Korea and Taiwan.

The global figure comprises the Americas, Asia-Pacific and Europe.



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