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Dairy Food in Italy to 2010
Datamonitor, Aug 2007, Pages: 210
Introduction
This databook is a detailed information resource covering all the key data points on Dairy food in Italy. It includes comprehensive value volume segmentation and market share data. The databook supplies actual data to 2005 and full forecasts to 2010.
Scope
Contains information on 8 categories: Cheese, Chilled desserts, Cream, Fromage frais, Milk, Spreadable fats, Soy Products and Yogurt. Provides market value, volume, expenditure and consumption data by market, segment and subsegment. Includes company and brand share data by category, as well as distribution channel data. Contains market value segmentation by demographic and socioeconomic group.
Highlights
The market for Dairy food in Italy increased between 2000-2005, growing at an average annual rate of 2.1%. The leading company in the market in 2005 was Groupe Danone. The second-largest player was Altria Group, Inc. with Auricchio in third place.
Reasons to Purchase
Discover the major quantitative trends affecting the Dairy food markets. Understand consumers consumption and expenditure patterns. Understand the future direction of the market with reliable historical data and full five year forecasting.
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