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Premium Company Profile: Flowers Foods, Inc.
Datamonitor, Nov 2007, Pages: 47
Introduction
Although the costs of raw materials have increased, the company has been able to cut costs by streamlining its operations and eliminating unnecessary expenses. As a result, the company continues to grow its core business, enter new geographic markets, and make acquisitions that fit into its growth strategy.
Scope
Contains corporate strategy, value chain presence and SWOT Analysis Provides detailed business description, segment analysis, 5-year financial trends, key products and key competitors Includes information on suppliers/ partners, shareholding structure and key employees with biographies
Highlights
Besides marketing products under its own brands, Flowers Foods also supplies products to retailing chains, which sell the products under their private labels. The company faces competition from large food companies, independent bakers with national distribution, and regional bakers that produce both branded and private label product. It has introduced new products aimed at health and wellness trends, including six all natural, premium specialty breads under its Natures Own brand; buns under its Whitewheat brand; and new 'better-for-you' snacks under the Mrs. Freshleys SnackAway brand.
Reasons to Purchase
Access all the important information and analysis on the company in a single report Understand companys strengths, weaknesses, opportunities and threats along with business strategy and value chain Gain access to companys adjusted five year financial data along with key ratios and market capitalization
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