In the world of cosmetic lasers, technology has finally caught up with people's expectations creating a potentially new blockbuster market. Laser procedures are meeting consumer demand for fast solutions to some of the most common beauty problems of both men and women. These problems include unwanted hair and ageing skin (that is wrinkles or lines).
The key attractions of the cosmetic laser procedure is that it is easy, painfree and of long term duration, which are of premium value to people with busy lifestyles who lack time.
Laser procedures are taking consumers and their beauty dollars from established (and more traditional) salons and spas. They are also expanding the consumer base, as they attract new and younger clients. Indeed, almost a third of cosmetic laser clients could be new to the professional beauty market.
Laser clinics reported double digit growth in 2007 compared to 2006. The author forecasts that the cosmetic laser procedure market could grow by well over 100% over the next 3 years. Skincare and cellulite treatments will allow clinics and medspas to increase their sales. Laser hair removal procedures have probably peaked.
