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Emerging Trends & Opportunities for Healthcare Organizations to Leverage Web 2.0, a February 13, 2008 webinar on CD-ROM
Healthcare Intelligence Network, Feb 2008
A growing number of healthcare organizations are using new media techniques or Web 2.0 technologies such as blogs, podcasts, social networking and videos to advertise their services and provide healthcare consumers with access to more interactive health education. During this 90-minute webinar on CD-ROM, we examined how healthcare organizations are implementing and benefiting from Web 2.0 technologies.
During Emerging Trends & Opportunities for Healthcare Organizations To Leverage Web 2.0, a 90-minute webinar on February 13, 2008 now available on CD-ROM, an expert panel of speakers provided in-depth case studies on their organization's Web 2.0 strategy.
Susan Reid, Internet marketing manager with UAB Health System, John Sharp, project manager for IT web services with Cleveland Clinic and Dave Bennett, director of web resources services with Medical University of South Carolina, provided the inside details on:
- Developing innovative and successful approaches for Web 2.0 applications in healthcare;
- Using Web 2.0 strategies and resources to improve care self-management;
- Analyzing the impact of Web 2.0 on healthcare stakeholders;
- Leveraging Web 2.0 content to drive traffic to your site and customers to your facility; and
- Exploring the return on investment for these technologies.
Here's what participants said about the webinar
'The speakers and information were current and thought-provoking,' said Jeffrey Santoro, director of marketing and business development with KidsHealth/The Nemour Foundation.
WHO WILL BENEFIT FROM THIS AUDIO CONFERENCE?
CEOs, presidents, CFOs, CIOs, information technology executives, e-business directors, vice presidents, health plan executives, product managers, marketing directors, strategic planning directors, benefits managers, managed care and insurance companies, hospitals, physician groups and ancillary providers, pharmaceutical companies and pharmacy benefit managers, and IT vendors
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