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Retail in Romania 2008. Market Analysis and Development Forecasts for 2008-2010
PMR Ltd, Feb 2008, Pages: 105
Our latest report describes the retail market in Romania. In particular, grocery retail, DIY products, consumer electronics, clothing and footwear as well as cosmetics and toiletries. It shows the composition of the market, value of different modern and traditional formats, identifies main players and discusses market tendencies.
While other reports may describe markets in major cities, Retail in Romania 2008 offers information on the whole country, allowing thorough assessment of market prospects and competitor analysis. The report is created using proprietary research methodology MarketInsight. It includes development forecasts from 2008 - 2010.
Key Facts
- Around 37.3% of grocery sales in Romania are distributed by modern retail channels (hypermarkets, supermarkets, discount stores and cash and carry outlets).
- More than half of retail trade in Romania is related to food products.
- On the large scale, discount stores appeared in Romania in 2005, when three chains – Penny Market, Plus Discount and miniMax – started operations.
- Organised retail chains control nearly one third of Romanian DIY sales.
An essential read for:
- top managers, strategic planners and executives of companies considering entry or active in the Romanian market
- companies engaged in manufacturing retail
- companies engaged in distributing and importing for retail in the FMCG, CE or DIY industries.
This report is an invaluable resource for any company active in or considering entry to the Romanian retail market.
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