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Frozen Prepared Food - Global Outlook
Global Industry Analysts, Inc., Sep 2008, Pages: 115
The global outlook series on Frozen Prepared Foods provides a collection of statistical anecdotes, market briefs, and concise summaries of research findings. The report offers a bird’s eye view of the industry including a rudimentary coverage of major product segments, and trends influencing the industry, which in the recent past has experienced a flurry of innovation in response to demands of time-crunched consumers living life in the fast lane. The report provides exclusive coverage on bakery products, and frozen desserts with discussions covering the growing popularity of frozen pizza/ice creams, retailing/distribution trends, implications arising out of the proliferation of multinationals, factors affecting consumer preferences, thorny trade barriers, and future business strategies likely to emerge into industry best practices. Markets briefly abstracted to offer an on-the-fly insight into regional level dynamics include the US, UK, China, India and Thailand. The report also offers a recapitulation of recent big-bang mergers and acquisitions, and high profile corporate developments, in addition to providing an indexed, easy-to-refer, fact-finder directory listing the addresses, and contact details of 643 companies worldwide.
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