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Mobile Entertainment in a Recession: Scenarios, Markets & Forecasts 2009-2013
Juniper Research, March 2009, Pages: 107


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This report provides a unique scenario based analysis of the impact of the global economic recession on the various mobile entertainment sectors. For mobile TV, mobile games, mobile gambling, mobile adult and mobile UGC, this essential report focuses on the key market forces relevant to each sector as well as assessing the likely consequences, positive or negative, of the economic climate today.

Best cased scenarios for each mobile entertainment sector are split by eight key regions together with a top line global forecast based on medium and worst case downturn scenarios. The report also includes a discussion of which services are likely to generate the most revenues during the downturn.

An examination of the key mobile entertainment drivers such as improved handset UIs, is presented as well as an investigation into the major mobile entertainment constraints, such as cost of data services.

Key questions this mobile entertainment report answers:

-Which mobile entertainment services will be most affected by the global economic downturn?

-What are the prospects for mobile entertainment under the best and worst case scenarios?

-What are the major constraints on the adoption and usage levels of mobile entertainment services?

-Which mobile entertainment services will generate the most revenues over the next five years?

-What are the main drivers behind mobile entertainment?

-Who are the major players in mobile entertainment today?


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