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Health and Wellness Food and Beverages in Italy
Euromonitor International, April 2009, Pages: 72


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The Health & Wellness Food and Beverages in Italy report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data (2002-2007), allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2012 illustrate how the market is set to change.

Sector coverage: organic food and beverages, fortified/functional food and beverages, better for you food and beverages, naturally healthy food and beverages, food intolerance products

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the health and wellness food and beverages industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.


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