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European Automotive Original Equipment DAS ESP Passive Safety and Rain Sensors Market
Frost & Sullivan, Dec 2008, Pages: 86
The study discusses about the market for driver assist systems, ESP, passive safety and rain sensors used in passenger cars in the European region. Study covers the key drivers, restraints and challenges for the sensors industry and covers in detail about the sensors that are used for the above said systems. Study also has detailed forecasting of revenues and unit shipments and strategic analysis of the various sensors. Study also discusses about the impact of vehicle production cuts on sensor and system suppliers.
Research Overview
This Frost & Sullivan research service titled European Automotive Original Equipment DAS, ESP, Passive Safety and Rain Sensors Market provides an overview of the various sensors offered in these systems. These include driver-assist sensors (lidar, radar and CMOS vision sensors), electronic stability programme (yaw rate, wheel speed sensor and lateral accelerometers), passive safety systems (accelerometers and passive roll over sensors), rain sensors and optoelectronics sensors. The research offers market forecasts and strategic analysis with cost break-up of the sensors. Frost & Sullivan's expert analysts thoroughly examine the following technologies: DAS, ESP, passive safety systems and rain sensors.
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Market Overview
Safety Modules Switch from Passive to Active, Boosting the Market for DAS and Safety Sensors
The market for driver assist sensors (DAS), electronic stability programme (ESP), passive safety and rain sensors in Europe is growing, driven by legislations and technological advances. DAS and ESP sensors are used in safety modules that enhance driving comfort and offer improved safety to vehicle occupants and pedestrians alike. While these sensors have low penetration in the European region, they are expected to have sizeable market potential by 2015.
The European automotive original equipment DAS, ESP, passive safety and rain sensors market earned revenues of €1.75 billion in 2008 and is estimated to reach €3.16 billion in 2015, owing to an increase in DAS, rain sensors and mandatory installation of ESP systems. “The shift from passive safety systems to active safety systems is promoting the uptake of DAS including radar, lidar and vision sensors,” notes the analyst of this research. “Comfort and convenience features will impact the growth of rain sensors even as the Euro NCAP ratings will push passive safety sensors and regulation to drive the ESP sensors market.” The European automotive original equipment DAS, ESP, passive safety and rain sensors market is propelled by several independent factors. There are varying degrees of end-user awareness about these systems. Passive safety sensors, even though mature, are still growing due to advances in MEMS technology. ESP sensors are set to mature by 2012 following legislation backing the installation of ESP modules as a standard feature.
Lengthy ROI and Lack of Legislation in the Event of System Failure Pose Challenges for DAS Systems
One of the major challenges faced in the automotive sensors market is the lengthy ROI time – it is generally longer than that for other industries. The development of sensors for DAS modules requires considerable investments and companies tend to be sceptical as the market for such systems is very limited and the cost of sensors is relatively high. In addition, there is no legislation or standards to protect the vehicle manufacturer or the system developer in the event of failure. “Mature technologies are still preferred to newer technologies, since the ROI on newer technologies is significantly longer, particularly in the case of DAS sensors,” explains the analyst. “The lack of protection for vehicle manufacturers and their suppliers from legal issues in the event of system failure is a major deterrent to offering advanced safety solution integrating DAS systems.”
Raising end-user awareness and designing proper legislation to protect the interests of vehicle manufacturers and their suppliers will expand the solutions on offer. This, in turn, this will boost uptake rates while supporting a decline in prices. “Insurance premium cuts such as that under review for Volvo City Safety and improved immunity from legal issues in the event of failure of modules using these sensors will result in an increase in volume production, reducing the time frame of ROI,” says the analyst. “Vehicle manufacturers need to aggressively market the benefits of systems such as DAS, automatic wiper systems and passive roll over to boost end-user awareness.”
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- Driver-assist sensors (DAS)
- Electronic Stability Programme (ESP)
- Passive safety systems
- Rain sensors
- Technologies
The following technologies are covered in this research:
- Driver-assist sensors (lidar, radar and CMOS vision sensors)
- Electronic stability programme (yaw rate, wheel speed sensor and lateral accelerometers)
- Passive safety systems (accelerometers and passive roll over sensors)
- Rain sensors
- Optoelectronics sensors
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