Present Status and Future Trends for Chinese Mobile Phone Channel Players (2009 edition)
Market Intelligence & Consulting Institute (MIC) [a division of Institute for Information Industry (III)], June 2009, Pages: 28
Distribution channels have played an extremely important role in China's mobile phone market. In the past several years, the importance of 3C chains and mobile phone specialty chains has been on the rise, while that of sales agents has faced challenges. In addition, telecom operators have increased their involvement in channels. These factors have restructured China's complex mobile phone channels. This report analyses recent changes and key development trends in China's mobile phone channels.
