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Introduction to Benchmarking
The Asian Banker, Sep 2008, Pages: 11


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This document is part of the comprehensive Consumer Banking Competitive Benchmarking Manual developed by senior executives at The Asian Banker who have been monitoring excellence in the consumer financial services industry since 1996. This introduction focuses on providing a mental map of building a robust benchmarking and assessment tool for the banking industry. It highlights the basic methodology of benchmarking a retail bank, including Six-SIGMA and Balanced Scorecard, as used throughout our specific benchmarking reports and manuals.

Report Highlights:

- This report captures important aspects in how to assess a bank’s business and process.
- It provides key tactical insights in how to build benchmarking templates and capabilities.
- It identifies key elements in a benchmarking exercise.

Reasons to purchase the report;

- Identifying key benchmarks and best practices
- Asking the right questions to built benchmarks and best practices
- Building a balanced scorecard
- Building a toolset in rigorously assessing a bank’s business and processes
- Introduction to Six Sigma in Financial Services

This report is aimed at:

- Heads of strategic planning and business development
- Research analysts in banks and non-banking financial institutions.
- Director of sales, relationship managers, product and service developers and other sales personnel with responsibility for developing the business
- Vendors and service providers targeting the financial services


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