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Near Field Communications (NFC): Emerging Market Analysis
VDC Research Group, Inc. , June 2008, Pages: 72


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The purpose of the report “Near Field Communications (NFC): Emerging Market Analysis” is to provide quantitative and qualitative analyses of global demand for Near Field Communications (NFC). Data is presented in both units and consumption dollars.

NFC revenue shipments and forecasts are segmented by:
- Regional market;
- Vertical market;
- Application market;
- Product type and Integrated Circuit (IC);
- Form factor; and
- Primary distribution channel.

Research Highlights

Transportation is expected to be the fastest-growing vertical over the next five years, exhibiting a CAGR in excess of 200% (revenues). NFC-enabled transit fare and ticketing systems are expected to have a profound effect on this sector, providing operational efficiencies, increased automation, and improved customer experience and convenience.

Report Scope:

NFC Segmentation

Device
- Mobile
-- Cell Phone/Smart Phone
-- PDA
-- Handheld Computers
-- Mobile Payment Terminals
-- Other
- Stationary
-- Kiosks
-- ATMs
-- Payment Terminals
-- Other

Integrated Circuit

Distribution Channel Segmentation
- Direct-to-End User: sales of NFC Solutions that pass directly from the hardware supplier to the end user;
- Direct-to-OEM/Private Label: sales of NFC Solutions that pass from the hardware manufacturer to an OEM or private labeling account;
- Dealers/Distributors: indirect sales of NFC Solutionss through low value-adding channels; and
- Value-Added Resellers/Systems Integrators: indirect sales of NFC Solutions through high value-adding channels.

Geographic Regions
- Americas (North, South, Central/Latin)
- EMEA (Europe, Middle East and Africa)
- Asia-Pacific

Vertical Market/Economic Sector Segmentation
- Transportation: airports, rail, water, trucking, shipping and receiving, mail/courier/parcel delivery, third-party logistics, etc.;
- Retail In-Store: including mass merchandisers, specialty stores, super stores, gasoline/ convenience stores, department stores, etc.;
- Government: including national, regional, and state-level defense and civilian programs;
- Health Care Services: including hospital, outpatient treatment centers, volunteer organizations, etc.
- Commercial Services: including library, laundry/textile, financial, educational, etc.

While specific applications vary from end user to end user, most of the respondents support applications within the following general categories:
- Tracking: NFC used to track objects or individuals moving through the value chain in real time;
- Security/Access Control: the use of NFC to monitor the movement and use of valuable equipment and personnel resources;
- Ticketing: NFC devices are leveraged to support the purchase and use of public transportation fare (i.e., buses, subways/rail systems, ferries, etc.), ski lift tickets, etc.;
- Contactless Payment: automated and wireless payment methods using NFC-equipped devices.

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