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Canned Foods Market Report 2009
Key Note Publications Ltd, July 2009, Pages: 130


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This market report plus examines the UK canned foods market. Following relatively strong sales growth in 2004 and 2005 — spurred by a wave of innovation and new product development (NPD) — growth in the market slowed in 2006 and 2007. In 2008, sales jumped strongly in value terms, fuelled by steep food price inflation and increases in the price of tins.

The canned foods market is divided into eight main sectors: vegetables, fish, soup, meat, fruit, pasta, desserts and cooking sauces. Canned vegetables was the largest sector in 2008 with retail sales of £629m, representing a 29.1% share of the total market. With the exception of fruit and cooking sauces, most sectors experienced growth in value terms between 2004 and 2008, whereas, in volume terms, sales declined in every sector (although volume sales of baked beans, a category within the canned vegetables sector, increased over this period). Some suppliers have claimed that the recession has had a very positive effect on the canned foods market as it has prompted consumers to stock up on less expensive goods. However, in fact, the recession has simply slowed the overall decline in volume sales rather than spurred an increase.

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