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Paints & Coatings Market, Romania, 2003 - 2013
InterBiz Research & Consulting, Sep 2009, Pages: 83
Purposes of analysis:
- to know the market size: structure, evolution;
- identify the players and understand the competitive environment;
- market trends and performances;
- forecasts for 4 years;
- what are the opportunities;
- key factors for success;
- useful instrument in decision making.
Description:
Economic crisis strongly affects the paints and coatings market in Romania, and for 2009, the author estimates the market will fall by 26%. A negative correction period was expected even without the economic crisis that developments in recent years have exceeded projections and the market was overheated.
For 2010 the author estimates stagnation but in 2011 the market will record an upward trend.
The competition consists of 195 producers and 80 importers. Investment funds have experienced growth potential and have become majority shareholders in the first 3 of 5 competitors from the market: Oresa / Fabryo, RC2/Policolor, Advent / Deutek. Among the top 5 are Kober (Kober family owned) and Daw Benta (JV between Benta family and Daw Chemicals).
Consumer preferences are changing rapidly and some manufacturers have developed 'tailored' range of products for large customers group.
In 2008, the consumption of paints and coatings in Romania has reached 9 kg / capita, while in Hungary was 13 kg / capita, Poland - 14 kg / capita, Germany, UK and Holland - 15 kg / capita , Italy 17 - kg / capita, Spain - 18 kg / capita. So, the market in Romania is far behind other EU countries, providing high opportunities growth.
The analysis has 44 tables, 60 charts and 10 graphs.
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