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Multi-Channel Authentication Via Mobile Banking: Assessing the Technologies, Vendors, and Solution Providers
Javelin Strategy & Research, Sep 2009, Pages: 92


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Institutions face growing risks to their assets, legal liability and reputations as they seek to securely and conveniently authenticate their customers across multiple channels. With 86% of adults owning a handset, mobile banking is poised for explosive growth. Yet, with each new channel, institutions face a multitude of decisions surrounding strong authentication to determine the best approach that covers all channels balancing the needs for the highest effectiveness against fraud with the greatest convenience for their customers. Implemented correctly, mobile strengthens cross-channel authentication, covering online, mobile, ATM, branch, and call centre.

Javelin Strategy & Research provides an analysis and ranking of 11 authentication technologies, 15 authentication technology vendors, and 13 mobile banking solutions vendors to assist financial institutions in the decision process and implementation of their FFIEC-compliant multichannel authentication strategy. The model evaluates authentication technologies for application to individual and multiple channels, likelihood of consumer adoption and effectiveness against fraud.

Primary Questions

- What types of strong authentication technologies strike a balance among application to multiple channels (online, mobile, ATM, branch and call centre), consumer usability and the likelihood of adoption, and effectiveness as a security measure?

- Which authentication solution vendors offer the highest rated strong multichannel authentication technologies that will appeal to the greatest number of consumers?

- How can institutions best integrate the mobile channel into their existing authentication strategies?

- What authentication technologies work best in the real world? Which work best in the online world?

- Which authentication technologies are the most secure?

- Which mobile banking solution vendors offer the highest rated authentication options that work across multiple vendors?

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