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Spreads in Asia-Pacific to 2013
Datamonitor, Oct 2009, Pages: 106


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This databook provides key data and information on the spreads market covering 15 countries in the Asia-Pacific region. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.

Scope

- Contains information on five categories: honey, jams & preserves, savory spreads, nut-based spreads and chocolate spreads

- Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data

- Category level company and brand share as well as distribution share information for 2007 and 2008

- Review of the top two companies within the spreads market, including company overview, key facts and business description

Highlights of this title

The market for spreads in Asia-Pacific increased at a compound annual growth rate of 4.8% between 2003 and 2008.

The honey category led the spreads market in Asia-Pacific, accounting for a share of 38.5%.

The leading players in the Asia-Pacific spreads market include Beijing Baihua Honey Co., Ltd., Kraft Foods, Inc. and Q.P. Corporation

Key reasons to purchase this title

- Develop business strategies by understanding the quantitative trends within the spreads market in Asia-Pacific

- Design effective marketing and sales strategies by identifying key market categories and segments

- Identify key players within the market to plan lucrative M&A, partnerships and agreements



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