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Spreads in North America to 2013
Datamonitor, Oct 2009, Pages: 98


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This databook provides key data and information on the spreads market covering two countries in North America. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.

Scope

- Contains information on five categories: honey, jams & preserves, savory spreads, nut-based spreads and chocolate spreads

- Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data

- Category level company and brand share as well as distribution share information for 2007 and 2008

- Review of the top two companies within the spreads market, including company overview, key facts and business description

Highlights of this title

The market for spreads in North America increased at a compound annual growth rate of 4% between 2003 and 2008.

The nut-based spreads category led the spreads market in North America, accounting for a share of 47.8%.

The leading players in the North American spreads market include The J. M. Smucker Company, Kraft Foods, Inc. and Unilever.

Key reasons to purchase this title

- Develop business strategies by understanding the quantitative trends within the spreads market in North America

- Design effective marketing and sales strategies by identifying key market categories and segments

- Identify key players within the market to plan lucrative M&A, partnerships and agreements



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