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Private label in Poland 2009 – Market analysis and development forecast for 2009-2011
PMR Ltd, Oct 2009, Pages: 110
The report tracks the growth of the expanding supply and consumer demand for private label products in Poland. This report provides a real time snapshot of current market conditions and forecasts developments to 2011 based on solid data and input received directly from producers, retailers and consumers regarding the growing variety of private label products available at discount stores, hypermarkets, supermarkets and traditional grocery shops across the country.
Special PMR studies focus on consumer preferences, attitudes and awareness. Leading private label retailers are profiled, and their private label strategies are exposed for the benefit of new entrants in this potentially prosperous, ever-expanding marketplace.
In addition there is also an informative reference tool constructed specifically for this report, in Excel format, that contains data on more than 7500 private label products. Each detailed product description is broken down to:
- category
- retail price in PLN and €
- container weight/volume
- retail chain
- private label name
- name, address and contact details of the producer with production profile.
If you are looking for:
- reliable data on private label market in Poland
- market assessment based on years of PMR analytics experience
- excel database with more than 7 500 private label product described
- market development forecast up to 2011
- the results of consumer buying behaviour and preferences research
- profiles of key players on the market in Poland
This title is also available in the following language
Private label in Poland 2009 – Market analysis and development forecast for 2009-2011 (Polish Version)
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