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Reinventing the Posts: A Strategic and Tactical Blueprint for Transforming Postal Authorities into Competitive Information Carriers and Processors
Killen & Associates, Inc.

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  Table of Contents  
    
    
    
   
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1. Introduction
o Overview
o Methodology and Assumptions

2. Executive Summary
o From Mindset to Action Steps
o Payoffs from Non-Mail Services
o Seizing Non-Mail Opportunities
o The Global Race is On: Ranking the Post’s Strategies
o Summary Recommendations

3. Mail Market Opportunities
o First Class Mail
o Advertising Mail
o Package Mail
o Other Services

4. Primary Non-Mail Market Opportunities
o eDocument Delivery Market
o eCommerce Transactions and Payments Processing
o eMessaging and Connectivity

5. Secondary Non-Mail Market Opportunities
o Banking Services
o Global Network Information Services (GNIS) Market
o Inter-Postal Services
o Growth in Other Related Markets

6. USPS Forecast: 1999-2005
o USPS Revenue by Market Segment
o Comparing the Killen Report with the USPS Strategic Plans

7. Analysis of Postal Authorities
o An Post of Ireland
o Australia Post
o Canada Post
o Deutsche Post
o France La Poste
o New Zealand Post
o PostDanmark
o Royal PTT Post (Netherlands)
o The British Post Office
o Other Postal Authorities

8. Ranking of Growth Market Strategies for Posts
o Mail Market Attitudes Remarkably Similar
o Postal Leaders in Plans and Actions
o USPS Gains Ground, but Still Behind
9. Recommendations
o General
o Strategic
o Tactical
o Recommendations to IT and Postal Equipment Suppliers

List of Exhiibiits
·  Growth Rate of Mail and Non-Mail Markets
·  Mail Markets – Estimated Size of Total Revenue Growth to 2005 for All Competitors
·  Non-Mail Markets – Estimated Size and Total Revenue Growth to 2005 for All Competitors
·  Killen’s USPS Forecast 2005
·  Strategic Positioning for Non-Mail Market Opportunities
·  Ranking of Global Posts’ Strategies
·  Mail Markets – Estimated Size of Total Revenue Growth to 2005 for All Competitors
·  1999 USPS Revenues
·  Non-Mail Markets – Estimated Size and Total Revenue Growth to 2005 for All Competitors
·  Summary Global EBPP & ESP Markets: 1998-2005
·  eDocument Delivery Trends: 1998-2005
·  Web-based vs. eMail-based Delivery Methods: 1998, 2005
·  Non-Mail Markets – Estimated Size and Total Revenue Growth to 2005 for All Competitors
·  Estimated Increase in Global Customer Care/Service Expenditures due to EBPP: 1998-2005
·  Estimated Increase in Global Advertising Revenues Due to Online eDocument Delivery: 1998-2005
·  1999 USPS Revenue Breakdown
·  1999 USPS Mail Volume
·  USPS Market Potential: Estimated Size & Total Revenue Growth for All Competitors to 2005
·  Analysis of All USPS Postal Markets Based on Revenue, All Competitors – 2005
·  Strategic Drivers for Non-Mail Markets
·  Summarized Strategies for USPS Entry into Non-Mail Markets
·  USPS Best Strategies for Non-Mail Market Entry, Growth, and Timing
·  Strategic Plan Comparison Templates
·  Strategic Plan Comparisons of Posts



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