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Book Publishing in the US
IBISWorld, June 2009, Pages: 49
This industry comprises establishments known as book publishers. Establishments in this industry carry out design, editing, and marketing activities necessary for producing and distributing books. These establishments may publish books in print, electronic, or audio form. This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.
Introduction
Book Publishers and the Internet: if you cant beat em, join em!
Book Publishers are feeling the pinch of operating in a mature industry, with sales revenue declining over the last five years. Price is a key basis of competition, and major players operate on small margins and big economies of scale. The Internet has been a blessing and a curse: fast, online information is wooing professional markets away from printed books, but is also reducing distribution costs for savvy publishers.
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