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Public Access Wireless LAN Case Studies
Mind Commerce LLC, Jan 2003, Pages: 113
First published in April 2003, this report has been updated to reflect the changing marketplace and players. Want to know more about who is succeeding, who is out of business, and why? What happened to the likes of Joltage? Who has the best strategies and best business models for success? We provide a scorecard for each region so you can compare based on our research and recommendations.
Every vendor, service provider and investor that has a business interest in the wireless and/or broadband Internet service marketplace is focused on Wlan technologies as an alternative and complement to 3G wireless and fixed ISP connectivity. The single unanswered question on everyone’s mind is “how to introduce and grow the business in a way that is sustainable and optimizes the overall service portfolio?” We have taken a large step in answering this question through its research into the public access Wlan marketplace.
There is simply no other research on the market of this kind. This highly valuable and timely report focuses on the public access Wlan or “hot spot” market from a case study perspective. No other report focuses on the existing worldwide hot spot business from the perspective of the hot spot operators themselves.
This report answers important questions:
- What is working and what is not working in the hot spot market?
- What are the rational business models for hot spot operation?
- Who are the leading worldwide hot spot operators and why?
- Which hot spot operators will be successful for the long-term and why?
This report provides additional valuable information including:
- Profile of the types of hot spot customers and their usage demands and requirements
- Business case analysis for hot spot operation
- Case study review, analysis and recommendations for representative hot spot service providers in three continents including 11 operators in North America, 10 operators in Europe, and 12 operators in Asia.
“By mid-2004, we predict that many small hotspot operators will go out of business in North America. A few will be bought out by large telecom operators, who finally commit to the hotspot idea and actually start launches.” Who will survive? Who will prosper and why?
Hot Spot Operator Case Study Coverage:
North America:
- T-mobile
- Wayport
- Boingo
- Hotspotzz (Formerly Wifi Metro)
- Hereuare
- Surf AND SIP
- Fatport
- Toshiba (Computer Systems Group)
- Pronto
- Cometa Networks
- CAFÉ.COM
Europe:
- Telia Home-run
- Sonera
- Telenor
- BT Openzone
- TDC Mobile Denmark
- Wlan Gmbh
- Metronet (Austria)
- Megabeam
- Aptillo Network
- Swisscom
Asia:
- Cbcom (China)
- China Mobile (China)
- Smcc (Shanghai, China)
- Ntt-c (Japan)
- NTT Docomo Communications (Japan)
- Hanaro Telecom
- Korea Telecom
- Singtel
- Starhub (Singapore)
- Airborne Access (Philippines)
- Azure (Australia)
- Blink (Epldt) Philippines
- Pccw IMS (Hong Kong)
- Pccw IMS Hotspots
- Yellowspots (Malaysia, Asia)
Case study coverage for each hot spot operator includes:
- Number of hot spots deployed
- Hot spot operator strategy
- Pricing structure
- Partners
- Outlook and recommendations
This updated report is due for release on 1st October 2003.
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Commercial Wi-Fi Hotspots
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