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Beer, Cider & FABs in New Zealand
Datamonitor, July 2004, Pages: 97
Introduction
This databook is a detailed information resource covering all the key data points on beer, cider & FABs in New Zealand. It includes comprehensive value, volume, segmentation and market share data. The databook supplies actual data to 2003 and full forecasts to 2008.
Scope
Contains information on three key categories: beer, cider, FABs
Provides market value, volume, expenditure and consumption data by market, segment and subsegment
Includes company and brand share data by category, as well as distribution channel data
Contains market value segmentation by demographic and socioeconomic group
Report Highlights
The market for beer, cider & FABs in New Zealand saw significant growth between 1998-2003, growing at an average annual rate of 3.9%.
The leading company in the market in 2003 was Lion Nathan. The second-largest player was DB Breweries, with Kristov Vodka in third place.
Reasons to Purchase
Discover the major quantitative trends affecting beer, cider and FABs markets.
Understand consumers consumption and expenditure patterns.
Understand the future direction of the market with reliable historical data and full five year forecasting.
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