EXECUTIVE SUMMARY - Broadband Video Streams Predominate in First Half of ’04 - Broadband and Narrowband Video Marketshare: 2000 -2006 - Broadband Streams Served to Unique Monthly Users - Total Video Streams Served per Unique Monthly User - Sites and Networks with Substantial Video Streaming Typically Host Video Advertising, Including Some Stand-Alone Subscription Sites - Higher Stream Usage Seen On Subscription Services - Real Networks Streams Served to Subscribers
CHAPTER ONE - Broadband Video Streams Predominate in First Half of ’04 - Video Streams Served: Broadband and Narrowband - Broadband and Narrowband Video Marketshare: 2000-2006 - Broadband and Narrowband Streaming Video Comparison: First Half '04
CHAPTER TWO - The Broadband Effect: Streaming Video Usage on a Per Month Per Unique User Basis Rises by Double-Digits in ’04 - Broadband Streams Served to Unique Monthly Users - Broadband Streams to Unique Monthly Users - Broadband Streams Served to Unique Users: Comparison 2003 vs. 2004 YTD - Broadband Streams Served to Unique Users: 2003 and 2002 Comparison by Site - Historical Analysis: Broadband Users are Driving Streaming Media Consumption: 2000 through First Half 2004 - Total Video Streams Served per Unique Monthly User - AOL Broadband And Total Video Streams Served to Unique User Comparison: Jan '03 - June '04 - AOL Broadband And Total Video Streams to Unique User Comparison: Jan '03 -June '04 - AOL Broadband and Narrowband Streaming Video Comparisons: 2003 and 2004 YTD - Historical Data Analysis of Video Streams to Unique Users: 1998 through First Half 2004 - Total Streams (Broadband and Narrowband) Served Per Unique Monthly User - Narrowband Streams and Unique User Analysis 1998-1999 - Narrowband and Broadband Stream and Unique User Analysis: 2000 - Broadband Streams Served and Unique Users: 2000 - Total Broadband and Narrowband Streams Served Per Unique User: 2001 - Broadband Streams Served to Unique Users: 2001 - Total Broadband and Narrowband Streams Served Per Unique User: 2002 - Broadband Streams Served to Unique Users: 2002 - Broadband Streams Served to Unique Users: 2003 - Selected Broadband Only Sites and Unique Users to Video Streams Served Analysis: First Half 2004 - Broadband Streams Served to Unique Users: Comparison 2003 vs. 2004 YTD
CHAPTER THREE - Broadband Advertisers Now Targeting Broadband Streaming Video Sites - Market Analysis: 2003 and Beyond - Streaming Audio and Video Gross Ad Billings: 2003-2005 - Streaming Video: Database of Sites Utilizing Streaming Advertising in 2003 - Sites and networks with substantial video streaming typically host video advertising, including some stand-alone subscription sites - Streaming Video Sites and Advertising - Advertising Supported Streams to Unique Users Database of sites: First Half 2004 - Advertising Supported Streams to Unique Users Highest ratio of ad-supported streams to unique users
