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Online Console Gaming, 2004
eMarketer, Jan 2004, Pages: 13


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The Console Wars II spotlight report looks behind the hot graphics and slam-bam action of video and console games to provide an in-depth look at this vast and burgeoning market, which was estimated to reach nearly $24 billion worldwide in 2003 with spending projected to grow faster over the next four years than any other entertainment or media market.

Electronic Arts, the leading video game maker, is now the fourth largest software company in the world, behind only Microsoft, Oracle and SAP. The average American spent 75 hours in 2003 playing video games, double the time spent in 1997 -- only Internet usage is growing faster.

The growing adoption of broadband Internet, the popularity of console gaming and the emergence of Ônext generation' mobile technologies are all converging to drive the video game market to dizzying new levels.

The Console Wars II Spotlight Report Answers These Key Questions:

- How big is the worldwide gaming sector?

- Who is the typical US video gamer?

- Which company is winning the console gaming war?

- What game titles are hottest?

- Are MMOGs the cash cow many had hoped for?

- How big will mobile gaming become?

- And many more...

Here is an example of the type of statistics and analysis that fill the report:

Worldwide Games Market

According to Zona, Inc., a gaming solutions provider, the total gamer universe, across all platforms, was 430 million people worldwide (7% of the world's population). Online gamers represent only about one-quarter of the number of total gamers, although many gamers play across different platforms.

Worldwide gaming revenues, including hardware, software, mobile and online will generate $31.37 billion in 2003 and grow to $39.02 billion in 2010, according to Informa Media Group. Console software, at $16.45 billion in 2003, makes up the largest component of the total market.

You will find more charts, graphs, numbers and analysis inside the Console Wars II spotlight report.

This Spotlight Report Focus On Timely Issues

Information Sources

- DFC Intelligence
- Electronic Commerce Promotion Council of Japan (ECOM)
- eMarketer
- Entertainment Software Association (ESA)
- Executive Summary Consulting
- Frost & Sullivan
- Gallup Poll
- InfoCom Research, Inc.
- Informa Media Group
- International Data Corporation (IDC)
- JupiterResearch
- Nielsen//NetRatings
- NPD Group
- Pew Internet & American Life Project
- PricewaterhouseCoopers (PwC)
- Screen Digest
- Strategy Analytics
- The Research Room
- Wireless World Forum (W2F)
- Ziff Davis Media




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