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Next-Generation Wireless Telemetry Solutions
Yankee Group, The, Aug 2004, Pages: 16
Advances in wireless technologies are driving opportunities in previously untapped telemetry markets. Until now, network technology limitations, prohibitive equipment and service pricing, and lack of interest among industry heavyweights have stunted adoption. While appropriate business models have yet to be determined, the technology barriers to adoption are beginning to erode as vendors deliver intelligent telemetry solutions based on next-generation networks. Moreover, the timing of these developments complements the migration of enterprises to web-based environments.
With approximately 75 billion machines worldwide, the opportunity for technology vendors is significant. Equally significant, however, are the challenges vendors must overcome to deliver a complete wireless telemetry solution. From a technology perspective, these challenges include: high levels of customization due to proprietary deployments, lack of backward compatibility to existing implementations and lack of ubiquitous network coverage.
The wireless telemetry market is highly disjointed and complex. To win in this market, value chain participants must focus on delivering solutions that consolidate multiple technology and services components into a single solution. Given the highly vertical nature of the market, solution providers with expertise in specific industries are best positioned to undertake the education of the end-user market. As the market develops, the complexity of sales will emphasize the role of intermediary players.
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