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OTC Distribution in Europe - the New 2007 Edition
James Dudley Management, Nov 2007, Pages: 420


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This is the sixth edition of the highly regarded 18 country consultancy report - OTC Distribution in Europe. This expanded 2007 edition is the largest and most up to date strategic analysis of the supply network serving the non-prescription pharmaceuticals and OTC Self-medication in Europe with 420 pages and 200 graphs, tables & figures

The 2007 edition of the OTC Distribution in Europe study builds on over 15 years of research into the European market for non-prescription and OTC medicines as well as associated consumer healthcare products.

Markets covered are: Austria, Belgium, Czech Republic, Denmark, Finland, France, Germany, Great Britain, Hungary, Italy, Netherlands, Norway, Poland, Slovak Republic, Slovenia, Spain, Sweden and Switzerland.

OTC Distribution in Europe is an in-depth strategic analysis that defines and explores the main themes of change running through the European region and shows how they will influence OTC manufacturers’ channel strategies. It provides a wealth of knowledge covering 18 European markets together with insights into an increasingly complex market from a highly respected strategy consultant, James Dudley

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