Research and Markets, the largest resource for market research information in world providing essential market research reports, industry research, industry analysis, forecasts, market studies, company profiles and country reports.
Welcome - Home - Register - Login - Help/FAQ - 0 items View Basket
Worlds Largest Market Research Resource - 722107 Live Reports
Search Research and Markets
  Search
Enter keywords, a title or
a report id number below.





Advanced   
Company search
Register for free email updates of market research
Currency
  Select a currency for use throughout the site



Viewing report

Order by Fax
Printer Friendly
PDF Brochure
Send to Friend
Enquire before Buying
| More
ElectronicAdd to Basket



Competitor Tracking, Customer Acquisition in the UK Major Power Users Sector, Issue 1
Datamonitor, Jan 2003, Pages: 51


  Description  
  Table of Contents  
    
    
    
   
 Enquire before Buying  
 Send to a Friend  

This report identifies both those utilities that have been successful in acquiring and retaining business in the UK major power users market during 2002, and those that are likely to do well to 2004. More importantly, the report identifies what the successful suppliers have done right, and how others can improve their customer acquisition and retention rates.

Scope:

- Customer churn in the UK’s over-1GWh segment during 2002 - analysis of wins and losses by supplier

- Case studies - British Energy, London Electricity, TXU Energi. Analysis of their customer focus and customer base trends

- Analysis of the market at risk for 2003-04 - which utilities have the most high-risk customers, and why?

-Action points - strategies for successful customer acquisition and retention in the over-1GWh segment.

Report Highlights:

British Energy and London Electricity are examples of successful customer acquisition and retention strategies, while Powergen, Electricity Direct and npower lost customers during 2002

While 44% of survey respondents remain undecided in their future switching intentions, most of the major power buyers have already made up their minds, often influenced by the quality of service they receive from their present suppliers

Scottish and Southern has the highest share of secure business among the largest suppliers, followed by London Electricity and British Energy. By contrast, Powergen and npower have the least secure customer bases among the major suppliers.

Reasons to Purchase:

- Gaining unparalleled insight into the behavior and preferences of UK major power users due to extensive and in-depth survey coverage

- Benchmarking your customer acquisition and retention record against your main rivals and assessing your competitive positioning

- Evaluating the risks and opportunities of further customer switching


Customers who bought this item also bought

Competitor Tracking, Customer Acquisition in the UK Major Power Users Sector, Issue 1

Customer Switching in Australian Electricity

Competitor Tracking, Customer Service in UK Major Energy Users Supply, Issue 1

Competitor Tracking, Customer Acquisition in the German Major Power Users Sector, Issue 1

2009 USA - Telecoms, Wireless, Broadband and Forecasts

Forecasting Customer Switching and Churn

Trade and Trade Policy: Leading Clothing Suppliers to the USA, 2008 Edition

The 2009 World Forecasts of Butadiene Rubber (BR) Export Supplies

Synergetics USA, Inc Medical Equipment Company Share Analysis 2008

The 2009 Import and Export Market for Butadiene Rubber (BR) in Belarus

The 2009 Import and Export Market for Butadiene Rubber (BR) in Colombia

The 2009 Import and Export Market for Butadiene Rubber (BR) in Slovakia



Top of page


   All rights reserved. © Copyright 2009 Research and Markets
   Terms and conditions Privacy Policy Publishers Employment Opportunities Site Map Link to us Webmaster


Research and Markets RSS Feeds