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Driving Corporate Culture For Business Success
Business Intelligence [part of Optima Media Group], Pages: 404


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'Required reading for the executive who is determined to build a world-class, high-performance organisation.'John R. Childress, Chief Executive, Senn-Delaney Leadership Consulting Group, London and Los Angeles Despite huge investment of time and resources, most major business improvement initiatives fail to deliver lasting business success. And one of the reasons for this is that the crucial underlying cultural issues involved are simply not addressed. Culture is often seen as something that can be dealt with after the change effort, or that will evolve naturally without any need for active management. It isn't and it won't… Drawing on the experiences of organisations that have successfully transformed corporate culture, Driving Corporate Culture for Business Success provides a best practice template for building an adaptive, dynamic corporate culture that supports your organization's business goals. Discover how to create a nimble, high-performing culture that can be redefined and re-focused to meet ever-changing customer and marketplace demands. A detailed blueprint for transforming corporate cultureThis report reveals the critical success factors in creating a strategically focused corporate culture. You'll learn how to: Align culture change with strategic objectives. Create a winning culture, not a strong culture. Get 100% commitment from the CEO and senior management team. Use value statements, visions and missions as culture change drivers. Get culture change buy-in from the whole organisation. Ensure HR systems support the new culture. Communicate, communicate, communicate… Case studies include - Continental Airlines - Inland Revenue Accounts Office - Millennium Inorganic Chemicals - KFC - Superdrug - Siemens KWU - BT Northern Ireland - Ernst and Young - Plus, learn all about a culture change programme called 'Vita' at Netherlands headquartered DSM Resins and find out how Hyundai Car (UK) has turned a £7million deficit to a near £9million profit in three years. Also available as single or multi-user Cd-romChoose PDF for delivery on Cd-rom and you can print, copy and paste sections into your own management reports, search by topic or organization and more. Order the multi-user version and you can load onto your corporate intranet and share with the whole management team.


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