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Managing the E-Supply Chain
Business Intelligence [part of Optima Media Group], Pages: 200

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Chapter 1: The Case for e-Supply Chains 1Executive Summary 1Putting the ‘e’ in Supply Chains 2Trends in e-Commerce 4Trends in e-Supply Chain Management 5Collaborative Enterprise 6Overview: Building the e-Supply Chain 8Key Learning Points 9Case Study: Cisco Systems 10Chapter 2: e-Procurement and e-Trading 17Executive Summary 17Introduction 18The Strategic Dimensions of e-Procurement 20Case Reports: Strategic Dimensions 22Case Report: Royal & SunAlliance – Planning an e-Procurement Project 22Case Report: Credit Suisse First Boston – Implementing e-Procurementto Reduce Supply Chain Costs 23Case Report: Cisco Systems – Migrating to e-Procurement 24Using e-Procurement Tools 26e-Catalogues 26On-line Auctions 27Case Reports: e-Procurement Tools 27Case Report: Cataloga – Third-party e-Catalogue Management 28Case Report: Novar – Reverse Auctions 29Case Report: Flextech International – Using the Internet to ResearchSupply Markets 30B2B Trading Exchanges 31Case Reports: B2B Exchanges 32Case Report: General Motors Europe – Taking Procurement On-line andinto Covisint 33Case Report: NexPrise – e-Procurement Infrastructure 35Case Report:Transora – Migrating to X2X: Exchange-to-Exchange Trading 36Overview: A Revolution in Progress 36Key Learning Points 37Case Study: Novar 39Case Study: Shell 46Chapter 3: The Challenge of e-Commerce ande-Fulfilment 53Executive Summary 53Introduction 54Planning an e-Fulfilment Channel 55Case Reports: Channel Planning 57Case Report: Intel – Implementing Customer e-Business 57Case Report: Gateway Inc – Call, Click or Come In 59Case Report: GroceryWorks – Home Deliveries the Dallas Way 59e-Enabled Channel Management 61Case Reports: Channel Management 63Case Report: ufulfil.com – Global e-Fulfilment Team 63Case Report: Interbrew UK – Serving Beer On-line 65Case Report: Federal Express – The Ties that Bind 66The Last Mile of Delivery 67Case Reports: Last Mile Delivery 69Case Report: Fastrack – Entering the Home Delivery Market 69Case Report: Superdrug – Outsourcing e-Commerce Home Deliveries 70Case Report: Homeport – Thinking Out of the Box 71Overview: Realizing the Potential of e-Commerce 72Key Learning Points 72Case Study: Express Dairies 74Case Study: Gateway Computer 81Chapter 4: Creating an Intelligent Supply Chain 87Executive Summary 87Introduction 88Supply Chain Synchronization 89Collaborative Planning, Forecasting and Replenishment (CPFR) 90Build-to-Order 90Supply Pipeline Visibility 91Case Reports: Supply Chain Synchronization 92Case Report:Tesco – Trading Information Exchange 92Case Report: Zara – Fashioning Supply Chain Synchronization 93Case Report:Tibbet & Britten – Using RFID Tagging Technology 94Case Report: Parcelforce Worldwide – Parcel Tracking System 95Developing the Infrastructure 96Enterprise Systems 96Enterprise Application Integration (EAI) 98Business Process Alignment 98Case Reports: Developing the Infrastructure 99Case Report: Celestica – Cherry Picking Best-of-Breed Applications 99Case Report: Cemex – Building an Intelligent Infrastructure 100Case Report: Oracle – Eating its Own Dog Food 102Case Report: Dow Corning – Modelling Supply Chain Processes 102Web-enabled Customer Interaction 103Managing an e-Commerce Site 103Product Configuration 104Case Reports: Customer Interaction 105Case Report: Intel – Multi-audience e-Business Capability 105Case Report:Amazon.com – Making On-line Buying Easy 107Case Report: Dell Computer Corporation – Using Premier Pages 108Case Report: Cisco Systems – Cisco Connection Online (CCO) 108Overview: Learning to Think 109Key Learning Points 110Case Study: Unipart 112Case Study: Interbrew UK 119Chapter 5: Network-centric Supply Chains 127Executive Summary 127Introduction 128Migrating to the New Enterprise Model 130Case Reports: Migrating to the New Model 132Case Report: Dell Computer Corporation – The Power of Virtual Integration 132Case Report: Adaptec – Project A2000 133Case Report: Biogen – Building a Value Network 134Designing a Value Network 135Infrastructure Issues 136Strategic Capability Issues 136Case Reports: Designing a Value Network 137Case Report: OXiGENE – Designing Value Networks 137Case Report: Ingram Micro – Redrawing Supply Chain Boundaries 138Case Report: Solectron – Global Production Facilitator 140Managing a Value Network 141Case Reports: Network Management 142Case Report: Cisco Systems – Getting Net Ready 142Case Report: SOHO Inc – Creating a Virtual Enterprise 144Case Report: Li & Fung Trading – Global Supply Chain Co-ordinator 144Overview: Meeting the Challenge 145Key Learning Points 146Case Study: OXiGENE 148Chapter 6: Rethinking Supply Chain Management 155Executive Summary 155Towards Collaborative Enterprise 156Rethinking the Agenda 157Supply Chain Focus 158Procurement and Trading Relationships 158e-Commerce and Order Fulfilment 159Information and Process Infrastructure 160Enterprise and Network Structure 161A Quiet Revolution 162Appendix 1 – Survey Results 163Appendix 2 – Listings 179References 181Index 185


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