|
|
 |
|
Viewing report
|
|
|
|
Streaming Video Ratings 2004: Site and Brand Share
AccuStream iMedia Research
This report is a comprehensive analysis of streaming video ratings by site, network, channel and aggregator. Ratings and streaming share are provided for individual sites, and for the first time, streaming sites and networks are combined into a total brand share. This report is an excellent resource for advertising professionals, agencies, buyers and sellers who need to know where the available inventory is, what brands and sites command streaming video share, the ratings in various content categories by site and brand that indicate discreet audience segments, including music, news, sports, film, Internet TV and general entertainment.
- The top ten individual streaming video sites, brands, networks and channels account for a 72% share of all streams served in 2004
- America Online is the single largest streaming video platform, with almost a 25% share of total streams served
- Yahoo Music (formerly Launch) is the second largest streaming video brand online with a 20.1% share
- Real Networks captures an 11.6% share
- The top five aggregated streaming video brands include Time Warner, Yahoo, Real Networks, Microsoft/NBC and Walt Disney
- The top aggregated streaming brand is Time Warner
- The second rated streaming video brand is Yahoo, followed by Real Networks, Microsoft and Walt Disney
- The top five aggregated brands account for over 68% of total share
Customers who bought this item also bought
Streaming Media Growth and Content Category Share: 2006 - 2010
Streaming Media Advertising: Spending Analysis by Avail, Brand and Content Category
Streaming Subscription and Download Media 2003 - 2008
Streaming Video 1998 - 2010: March To Mainstream
Streaming Video Viewing Share: 1999 - 2004 YTD: A Content Category Analysis
Streaming Media 2004 - 2007: Market Development and User Data Analysis
Flash Streaming Video 2004 - 2006: CDN, Site And Advertiser Adoption
Streaming Media 2003: Brand, User and Audience Share Analysis
Video On The Internet: Ad-Supported Streaming and Download-To-Own
Streaming Media Market Growth: 2005 - 2010
Video's Role In The Enterprise Accelerates: Streaming Media Market Shares, Market Strategy, and Market Forecasts, 2009-2015
Wireless Streaming Media: Hard Numbers on Supply and Demand
|
|
|
|
