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Industry Profile: Australian Wireless Internet Providers
Telsyte, April 2005, Pages: 58
Executive Summary
1 Introduction and Wireless Technology Overview
1.1 Methodology and Participants, and Snapshot Date
1.2 Introduction to Australia's Wireless Services
1.2.1 Technology and Application Overview
1.2.1.1 WiFi Applications: Hotspots and Wireless Local Loop
1.2.1.2 Proprietary Wireless Applications: Mobile and Wireless Local Loop
1.2.1.3 IEEE 802.16 (WiMax) Standards
1.2.1.4 Future Developments — 802.11n and 802.20
1.2.1.5 Is Mobile Broadband a Threat to the Hotspot?
1.2 Penetration of WLL Technology
2 Wireless Business Models
2.1 Hotspots and WLL
2.2 Infrastructure Ownership in Wireless Broadband
2.3 Resale Business Models
2.3.1 Hotspot Resale
2.3.1.1 Roaming Providers
2.3.1.2 Customer Exchange
2.3.1.3 Pure Resale
2.3.2 WLL Resale
2.3.2.1 Wholesale Carriage
3 Australian Hotspot Service Models
3.1 Hotspot Ownership
3.2 The McDonalds Factor: Telstra's Footprint in the Hotspot Industry
4 Hotspot Maps
4.1 Differentiating Ownership from Partnerships
4.1.1 Number of Access Points
4.1.2 Number of Locations
4.1.3 Network Coverage
4.2 Treatment of Hotspot Coverage
5 WLL in Australia
5.1 WiFi-based WLL Geographic Distribution (IEEE 802.11)
5.2 WLL Providers Using IEEE 802.16
5.3 Proprietary WLL Services (Excluding Unwired and iBurst)
6 Wireless Market Demographic Snapshot
6.1 Hotspot Market Revenues
6.1.1 Emerging Hotspot Business Models
6.1.2 Hotspot Revenue Projections
6.1.2.1 Scenario 1: Hotspot Numbers Grow, ARPL Remains Static
6.1.2.2 Scenario 2: Hotspot Numbers and ARPL Grow
6.1.2.3 Scenario 3: Aggressive Growth in Hotspot Numbers, ARPL Declines
6.1.2.4 Scenario 4: Aggressive Growth in Hotspot Numbers and Moderate ARPL Growth
6.1.3 Hotspots — Conclusion
6.2 WLL Market Revenues
6.2.1 WLL Subscriber Growth
6.2.2 WLL Average Revenue Per User (ARPU)
6.2.3 WLL Revenue Projections
6.2.3.1 Scenario 1: Subscribers Growing, ARPU Static
6.2.3.2 Scenario 2: Subscribers Growing, ARPU Growing
6.2.3.3 Scenario 3: Subscribers Growing, ARPU Declining
6.2.4 WLL Market Conclusions
7 Price Trends for Wireless Internet Services
7.1 Wireless Prices Competing with ADSL
7.2 The Impact of HiBIS on Wireless Prices
8 Details on Providers Covered in this Report
Tables
Table 1 — Wireless Broadband Technologies
Table 2 — IEEE 802.16 Standardisation Activity Summary
Table 3 — Wholesale/Retail Relationships in Wireless Broadband
Table 5 — Hotspot Infrastructure Owner — Number of Hotspots per State, 10 March 2005
Table 6 — WiFi-based WLL Providers by Region
Table 7 — 802.16 Providers by Region
Table 8 — Proprietary WLL Providers by Region
Table 9 — Estimated WLL Subscriber Growth
Table 10 — WLL Growth Models
Table 11 — Wireless Internet Service Providers in Australia
Figures
Figure 1 — Wireless Local Loop Technology in Australia
Figure 2 — Wireless Broadband Business Models by Provider
Figure 3 — Infrastructure Ownership in Wireless Broadband
Figure 4 — Resale Business Models in Wireless Broadband
Figure 5 — Ownership and Resale in Hotspot Markets
Figure 6 — Infrastructure Ownership in WLL Markets
Figure 7 — WLL Wholesale Market Share by Reseller Count
Figure 8 — Hotspot Distribution by Infrastructure Owner (10 March 2005)
Figure 9 — Hotspot Distribution by State (10 March 2005)
Figure 10 — McDonalds Hotspot Distribution (10 March 2005)
Figure 11 — Telstra Venue Distribution: NSW (10 March 2005)
Figure 12 — Telstra Venue Distribution: ACT (10 March 2005)
Figure 13 — Telstra Venue Distribution: VIC (10 March 2005)
Figure 14 — Telstra Venue Distribution: WA (10 March 2005)
Figure 15 — Telstra Venue Distribution: TAS (10 March 2005)
Figure 16 — Telstra Venue Distribution, QLD (10 March 2005)
Figure 17 — Telstra Venue Distribution: SA (10 March 2005)
Figure 18 — Telstra Venue Distribution: NT (10 March 2005)
Figure 19 — WLL Infrastructure Ownership by Location
Figure 20 — WiFi-based WLL: Aggregated by Metro and Regional Locations
Figure 21 — 802.16-based Service Availability by State
Figure 22 — 802.16-based Service Availability by Metro and Regional Locations
Figure 23 — Proprietary WLL Service Availability by State (Excluding Unwired and PBBA)
Figure 24 — Metro and Regional Availability of Proprietary WLL Services (Excluding Unwired and PBBA)
Figure 25 — Hotspot Revenue Growth Models
Figure 26 — Estimated WLL Subscriber Growth
Figure 27 — WLL ARPU: Individual and Business Services
Figure 28 — WLL Revenue Growth Models
Figure 29 — Internet Access: Comparing Wireless and ADSL — Lowest Cost Plan Analysis
Figure 30 — Wireless is Expensive for Heavy Users: Best Fit Analysis
Maps
Map 1 — Australia Hotspot Coverage
Map 2 — NSW Hotspot Coverage
Map 3 — Sydney Hotspot Coverage Detail
Map 4 — Melbourne and Surrounding Areas Hotspot Coverage
Map 5 — Queensland Hotspot Coverage
Map 6 — Brisbane Hotspot Coverage Details
Map 7 — Adelaide Hotspot Coverage
Map 8 — Canberra Hotspot Coverage
Map 9 — Perth Hotspot Coverage
Map 10 — Darwin Hotspot Coverage
Map 11 — Hobart Hotspot Coverage
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