Introduction Healthcare professionals have little time during their work day to search for drug- and disease-related information. Time pressures also limit the amount of time that prescribers are able to spend with sales representatives from pharmaceutical companies. For these reasons many prescribers rely on websites provided by pharmaceutical companies when searching for treatment information.
Reasons to Purchase Compare the value of the top 20 pharmaceutical companies websites across a number of criteria Evaluate the websites of products in the same class to see what gives market leaders a competitive edge Identify which site features are more likely to drive new users to a site and which features encourage healthcare professionals to revisit a website
