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Competitive Analysis of Sony Ericsson Mobile Communications
RNCOS E-Services Private Limited, May 2005, Pages: 35
SECTION-I: SONY ERICSSON COMPANY PROFILE
1. Industry Snapshot
2. Sony Ericsson Mobile Communications— An Overview 2.1 Organizational Structure 2.2 Corporate Biographies
3. Product And Services 3.1 Product And Services — An Overview 3.2 Sales Summary by Geographical Distribution 3.3 Revenue and Income Summary by Product
4. Financial Information For The Fiscal Year 4.1 Financial Summary for the Fiscal Year 4.2 Breakup of Revenue and Sales Trends 4.3 Ratio and Market Indicators 4.4 Earning and Income Estimates 4.5 Stock Analysis (for the last three quarter)
5. Sony Ericsson— Strategies
SECTION-II: COMPARATIVE STUDY OF SONY ERICSSON vis-à-vis TO BRANDS
6. A Competitive Analysis Study with Global Brands 6.1 Ericsson versus Motorola Corp. 6.1.1. Business Overview 6.1.2. Market Share (in percentage and figures) 6.1.2.1. Demographics 6.1.2.2. End User and Customer Base 6.1.2.3. Market Capitalization 6.1.3. Financial Performances 6.1.3.1. Sales & Profitability Growth Analysis 6.1.3.2. Comparing Sales Growth Analysis – 2004/05 6.1.3.3. Profitability Analysis 6.1.3.4. Financial Ratios and Statistics 6.1.4. Stock Analysis (for the last three quarter's ended April 2005) 6.1.5. Strategies and Marketing Techniques (Ericsson versus Motorola Corp. 6.1.6. Analysts Rating and Outlook 6.2 Company in Comparison: Nokia versus Ericsson 6.2.1. Business Overview 6.2.2. Market Share (in percentage and figures) 6.2.2.1. Demographics 6.2.2.2. End User and Customer Base 6.2.2.3. Market Capitalization 6.2.3. Financial Performances 6.2.3.1. Sales & Profitability Growth Analysis 6.2.3.2. Comparing Sales Growth Analysis – 2004/05 6.2.3.3. Profitability Analysis 6.2.3.4. Financial Ratios and Statistics 6.2.4. Stock Analysis (for the last three quarter's ended April 2005) 6.2.5. Strategies and Marketing Techniques (Ericsson versus Nokia) 6.2.6. Analysts Rating and Outlook 6.3 Samsung Electronics vis-à-vis Ericsson 6.3.1. Business Overview 6.3.2. Market Share (in percentage and figures) 6.3.2.1. Demographics 6.3.2.2. End User and Customer Base 6.3.2.3. Market Capitalization 6.3.3. Financial Performances 6.3.3.1. Sales & Profitability Growth Analysis 6.3.3.2. Comparing Sales Growth Analysis – 2004/05 6.3.3.3. Profitability Analysis 6.3.3.4. Financial Ratios and Statistics 6.3.4. Stock Analysis (for the last three quarter's ended April 2005) 6.3.5. Strategies and Marketing Techniques (Ericsson versus Samsung) 6.3.6. Analysts Rating and Outlook
7. Investor Analysis and Growth Assessment (Sony Ericsson vis-à-vis Samsung, Nokia, Motorola)
List of Tables
Appendix 1: Five-Year Summary of Selected Financial Data Appendix 2: Consolidated Balance Sheet Appendix 3: Consolidated Profit and Loss Account
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