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Mobile Handset Industry Asia (2004-2009)
RNCOS E-Services Private Limited, May 2005, Pages: 80


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The market research report “Mobile Handset Industry Asia (2004-2009)” gives and in-depth analysis of the present and the future of, the Asian mobile handset industry. The market research report looks into the intricate details as well as provides an overview of the consumer behavior and the gaining popularity of the mobile handsets in Asia-Pacific.

With the periodic introduction of new features and multimedia tools in the mobile handsets due to technological advances, more and more people in the Asian continent fancy buying them. In fact, the sales figures give a very encouraging picture of the worldwide mobile handset buying. The figure of 482.5 million mobile handset sales in 2003 has gone up to 561 million in 2004.

There are many diversities and complexities in the Asian mobile handset market that are covered in the market research report. The reasons for complexities are the types of customers, government regulations, regional/geographical wireless infrastructure, and the purchasing power. Basically, the Asian market looks at the mobile handsets as status symbols. The market is seen best for the low-end phones, but there is a huge rise in the demand for flashier and costlier phones.

India, China, Korea, and Malaysia are fast evolving as the biggest markets for mobile handsets. The market research report covers the regional, political, geographical, financial, and economical reasons that drive the Asian mobile handset market. It also includes the names of the market leaders and their market share along with the names of the emerging vendors.

REPORT HIGHLIGHTS
-Overview of the world mobile handset industry.
-In-depth analysis of the Asian mobile handset industry.
-The present market position.
-The future projections till the year 2009.
-Geographical and regional segmentation of the industry and the consumers.
-Different vendors and their technologies.
-3G Networks (W-CDMA, CDMA 1xEV-DO/DV, and TD-SCDMA)
-Sales and profitability of the industry.
-Challenges faced by the industry that propels higher competition among the vendors and retail sectors.
-New market vendors and the big shots of the industry along with their business strategies.

REPORT FEATURES
The market research report 'Mobile Handset Industry Asia (2004-2009)' gives an insight into the present trends and the future projections of the Mobile Handset Market in Asia till the year 2009. There are different aspects that the market research report discusses in detail. Chapter 2 of the report analyses the handset market (regional segmentation, production and distribution of the mobile handsets in the Asian market). The different vendor strategies and the challenges faced by them are also discussed. Chapter 3 provides introduction of mobile industry in Asia-Pacific. Chapters 4 discuss handset market trends & outlook whereas chapter 5 provides mobile handset market analysis by region. Drivers of the Asia Mobile Handset Market are discussed in chapter 6. Chapters 7 & 8 provide sales and growth ratio analysis alongwith handset vendor profiles and strategies. Finally, strategic outlook and challenges are mentioned in the last chapter of the market research report.


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