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Chinese Markets for Household Appliances
AMID Co., July 2007, Pages: 287
China's demand for household appliances has grown at a fast pace in the past decade. In the next five years, both production and demand will continue to grow. This new study examines China's economic trends, investment environment, industry development, supply and demand, industry capacity, industry structure, marketing channels and major industry participants. Historical data (1996, 2001 and 2006) and long-term forecasts through 2011 and 2016 are presented. Major producers in China are profiled.
This report examines China's macroeconomic trends, investment environment, household appliance industry structure and capacity, production and demand, end-use market consumption trends, distribution channels and principal industry participants. Long-term forecasts for major household appliances production and demand are included. Key producers are profiled. Top Chinese household appliance producers are listed in the producer directory section.
Most primary and secondary research was done in China in order to access up-to-date government regulations, market information and industry data. Data was collected from the Chinese government publications, Chinese language newspapers and magazines, Chinese electronic industry associations, local governments' electronic industry bureaus, electronic industry publications, and our in-house databases. Interviews were conducted with Chinese industry experts, university professors, and household appliance producers in China.
Historical data include 1996, 2001 and 2006. Long term development trends are projected to the years 2011 and 2016. Economic models and quantitative methods are applied in this report to project market demand and industry trends. Metric system is used and values are presented in either Yuan (RMB, current price) and/or US dollars. Exchange rate for 2006 is based on the annual average rate (7.8 Yuan per US dollar). The word 'demand' is used interchangeably with 'consumption'. Totals may not add due to rounding.
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