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Australia - Digital Media - Triple Play Models
Paul Budde Communication Pty Ltd., April 2009, Pages: 20


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The telecommunications, entertainment, video and multimedia markets are undergoing sweeping changes, currently characterised by expanding product/services developments. At the heart of a digital home is the technical concept known as the media centre. This combines voice, video and data applications, and includes VoIP, broadband TV, Digital Video Recorders (DVR or PVR), home networking, CD and DVD playback and MP3. Cable TV operators, telcos, consumer electronics and IT companies are all competing for the media centre business for the digital home. The initial business model to deliver these integrated products is know as a triple play model, whereby voice, video and data applications are all delivered over one single access subscription. However, this telco driven approach is rapidly overtaken by the business models introduced by the Internet media companies.


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