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CRM Software Spending and Trends
eMarketer, Aug 2005, Pages: 17
Thanks to renewed interest in hosted CRM solutions and tougher competition, the CRM software industry is taking on new life.
After the past slump, sales growth is projected to rise in the coming years, as small and medium size businesses adopt CRM solutions for the first time, and large enterprises add to their initial CRM implementations.
Further consolidation among vendors is expected to continue as well.
Currently, the industry's future looks bright, and the CRM Software report gives you the many reasons why.
Target Market
Software Manufacturers
Multinational Corporations
SMBs
Consultants
Marketers and Advertisers
The CRM Spending and Trends report focuses on business adoption of customer relationship management (CRM) software applications designed to improve a company's ability to communicate and provide customer service through a variety of channels.
After a slump, 2003 was the year that the CRM software market stabilized, and 2004 marked a turning point for the market.
The potential opportunity is huge, as illustrated by Siebel Systems' bold prediction that worldwide spending on customer-facing technology solutions over the next 10 years will be nearly five times larger than the total for the preceding decade.
The industry's future looks bright, and this report tells you the many reasons why.
Key questions the CRM Spending and Trends report addresses:
- How fast is the CRM software market expected to grow?
- Who are the leading CRM software vendors?
- How many companies are using CRM solutions today?
- Which CRM solutions are SMBs planning to implement?
- What are the leading drivers behind the adoption of hosted CRM software?
- And much more…
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