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Focus Report On Digital TV Industry
Analysys International, June 2005, Pages: 95

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1 Overview of the Digital Television Industry
1.1 Concepts of Digital Television
1.1.1 Classification of Digital Television
1.1.2 Features of Digital Television
1.1.3 Concepts Related to Digital Television
1.2 Current Situations of Digital Television Markets
1.2.1 Current Situations of Global Digital Television Markets
1.2.2 Current Situations of Domestic Digital Television Markets
2 Environmental Analysis of the Digital Television Industry
2.1 Policy Direction of Digital Television Industry
2.1.1 Relevant Technological Policies and Influences
2.1.2 Relevant Operational Policies and Influences
2.1.3 Investment-related Policies and Influences
2.2 Standards of the Digital Television Industry
2.3 Major Technologies Applied in the Digital Television Industry
3 Analysis of Digital Television Consumer Devices
3.1 User Requirements Analysis of Digital Television Devises
3.1.1 Analysis of User's Awareness of Digital Television
3.1.2 Features of Users in Purchasing Digital Television Sets
3.2 Demand Analysis of Digital STB Market
3.2.1 Structure and Classification of Digital STB
3.2.2 Development Opportunities for STB Firms
4 Digital TV Operation Pattern Analysis
4.1 Digital CATV Carrier Model Analysis
4.1.1 Composition of the CATV Industry
4.1.2 Contents Creation
4.1.3 Circulation
4.1.4 Broadcast
4.1.5 Distribution
4.2 Digital Ground Television Carrier Model Analysis
4.2.1 Mobile Television
4.2.2 Building Television
4.3 Digital Satellite TV Carrier Model Analysis
4.4 IPTV Carrier Model Analysis
4.4.1 Market Development
4.4.2 Structure and Characteristics of the IPTV Industry
4.5 Digital Television Carrier Status
4.5.1 Separate Introduction of Digital Television Carriers
4.5.2 Experimental Summary
5 Study of the Development of the Digital Television Industry
5.1 Promoting Factors for the Development of Digital Television
5.2 Obstacles to the Development of Digital Television
5.3 Capital Investment Analysis of Digital TV
5.3.1 Status of Investment
5.3.2 Radio and Television Systems gradually Adopt Market Principles
5.3.3 All kinds of Investments Entering Ceaselessly
5.3.4 Investment Opportunities
6 Suggestions
6.1 Suggestions to SARFT
6.2 Suggestions for Network Operators and Managers
Appendix 1: Sample Background Analysis
1 Sex Structure
2 Age Structure
3 Education Status
4 Individual Income
Appendix 2: Data Collection Process & Methodology
1 Overview
2 Research Methods of Consumer Market
3 Research Methods of Different Types of Markets
4 Process and Methodologies of Data Analysis



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