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Enterprise mobility trends in Eastern Europe
Datamonitor, Jan 2006, Pages: 21


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There are many factors that make the Eastern European market important for vendors. GDP growth is impressive, with growth rates far exceeding those of most Western European economies. Mobile penetration is low, especially in Russia, and as a result, the market is many years from saturation.

Scope of this title:
- Analysis of the main trends that are influencing the enterprise mobility market in Eastern Europe.
- In-depth coverage of the specific country characteristics in the Czech Republic, Hungary, Poland and Russia.
- Empirical evidence of Eastern European enterprise mobility spending patterns through Our end user surveys.

Highlights of this title:
As Eastern European economies continue on their path of rapid growth and economic restructuring, they will gradually catch up with Western Europe in terms of technology adoption. The Eastern European enterprise mobility market offers many good opportunities for sustainable growth.

Respondents from Poland spent an average of 13.5% of their IT budgets on enterprise mobility, which is the highest average spending of all the markets covered. In the long term, the Russian market will be the most important; it is the largest and fastest growing market.

Cost and security concerns are the main inhibitors that are affecting the market. In a recent We survey, 56% of respondents said that cost was standing in the way of investment in enterprise mobility. Concerns over regulatory compliance were very important, with 47% of respondents citing them as inhibitors to investment.

Reasons to order your copy:
- Learn how to take advantage of the excellent opportunity that the Eastern European enterprise mobility market offers.
- Underpin your strategy with an in-depth knowledge of the characteristics that are unique to the four largest Eastern European markets.
- Gain insight into the current and forthcoming spending trends of Eastern European enterprises through Our end-user research.


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