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Viewing report
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Broadband TV Platform Strategies & Roadmaps Survey of Media, Internet, MSO, Telecom, CE Players
Fuji-Keizai USA, Inc., Feb 2006, Pages: 140
Section 1: Media's Net Strategy
1.1 The Background and Influencing Factors (why media giants must intrude on the Net business)
1.2 Major Media's Net Strategy: Summary
1.3 Major Media's Net Strategy: In Detail
1.3.1 ABC/Disney
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
ABC/Disney iPod-Downloadable Programming (at launch)
Market Size (estimated # of subscribers)
Scenario 2005-2008 (including revenue projection)
1.3.2 NBC Universal (NBCU)
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
NBCU iPod-Downloadable Programming (at launch)
Market Size (estimated # subscribers)
Scenario 2005-2008 (including revenue projection)
1.3.3 CBS
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
CBS Downloadable TV Shows and Distribution Platform (at launch)
Market Size (estimated # subscribers)
Scenario 2005-2008 (including revenue projection)
1.3.4 FOX (News Corp.)
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
Fox Downloadable TV Shows and Distribution Platforms (at launch)
Market Size (estimated # of subscribers)
Scenario 2005-2008 (including revenue projection)
1.3.5 CNN
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
CNN Pipeline: Paid News Service Tiers
Market Size (estimated # of subscribers)
Scenario 2005-2008 (including revenue projection)
1.3.6 UPN
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
Market Size (estimated # of subscribers)
Scenario 2005-2008 (including revenue projection)
1.3.7 Warner Bros. (WB)
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
WB's In2TV TV Channels (planned at launch)
Market Size (estimated # of subscribers)
Scenario 2005-2008 (including revenue projection)
1.3.8 New York Times (NYT)
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
Regular Free Streaming Videos at NYTimes.com
Market Size (estimated # of subscribers)
Scenario 2005-2008 (including revenue projection)
1.3.9 AP (Associated Press)
Overall Strategy (alliances, technology used, advertising vs. subscriber fees)
AP Video News Network Packages
Market size (estimated # of subscribers)
Scenario 2005-2008 (including revenue projection)
1.4 Media's Net Strategy Advantages (Strong Points) and Weaknesses
Summary: Comparison of Company-by-Company Net Strategies
1.5 Consumers' Acceptance
1.6 Researcher's Analysis of the Media's Net Strategy and Future of TV
Revenue Model Analysis
Business Strategy Analysis
Section 2: End-User Products and Services Market
2.1 Emerging Products with TV Viewing Option: Summary
Researcher Comments
2.2 Segment: Portable Devices
A. CELL PHONES
1. Market Overview
1.1 Market Structure and End-User Terminal Positioning
Sprint TV Content Partners and Packages
Summary: U.S. Cellular Operators with 3G Mobile TV Services
1.2 Major Players
1.3 Service Market
1.4 Consumer's Acceptance and Its Reason
B. PDAs
1. Market Overview
1.1 Market Structure and End-User Terminal Positioning
1.2 Major Players
1.3 Service Market
1.4 Consumer's Acceptance and Its Reason
C. PORTABLE MEDIA PLAYERS
1. Market Overview
1.1 Market Structure and End-User Terminal Positioning
1.2 Major Players
1.3 Service Market
1.4 Consumer's Acceptance and Its Reason
2.3 Segment: Digital Recorders
A. DVRs
1. Market Overview
1.1 Market Structure and End-User' Terminal Positioning
1.2 Major Players
1.3 Service Market
1.4 Consumer's Acceptance and Its Reason
B. MEDIA PCs
1. Market Overview
1.1 Market Structure and End-User' Terminal Positioning
1.2 Major Players
Announced Content Partners for Intel Viiv Systems
1.3 Service Market
1.4 Consumer's Acceptance and Its Reason
2.4 Market Size Forecasts
A. Segment: Portables
1. Cellular Phone Market Size (Worldwide)
Cellular Phone Market Size (U.S.)
1.1 Cell Phone Service Market Size (U.S.)
2. PDA Market Size (U.S.)
2.1 PDA Service Market Size (U.S.)
3. Portable Video Player Market Size (U.S.)
3.1 Portable Video Download Service Market (U.S.)
B. Segment: Digital Recorders
1. DVR Market Size (U.S.)
1.1 DVR Service Market Size Forecast (U.S.)
2. Media PC Market Size (U.S.)
2. Media PC Market Size (U.S.)
2.1 Service Market Size Forecast (U.S.)
2.5 Future Trends and Directions
1. Products Development and Service Development
1.1 Needs
1.2 New Developments
Section 3: The War (Battles) between MSO (CATV) & RBOC (IPTV)
3.1 The War: The background and influencing factors
3.2 The War Summary
3.3 MSO & RBOC Strategic Weapons
3.4 Technology Advantage in Comparison between MSO and RBOC
MSO Advantage and Opportunities
RBOC Advantage and Opportunities
Summary of Major RBOC IPTV Technologies
IPTV: Not Just for RBOCs
3.5 Subscriber Advantage in Comparison between MSO and RBOC
Subscriber Comparison: MSOs vs. RBOCs
FiOS TV Service Availability
3.6 Triple Play to Quadra Play Strategy: Scenario 2006-2008
2006: Wireless Makes Quad Play
Merged Wireless-VoIP Services
RBOC IPTV Opportunity
3.7 VOD Trends and Future
Cable VOD to PC
Ad-supported VOD
RBOC VOD Opportunity
3.8 Set-top with DVR Strategy
MSO Strategy 117
RBOC Strategy
3.9 Media's Strategy for MSO and RBOC
RBOC Strategy
MSO Strategy and Challenges
MSO ITV Efforts
A La Carte Content Bundles
Section 4: The Future of TV, Its Big Change
4.1 Big Change Summary
4.2 Big Change in Revenue Source - Market, Technology, Business Opportunities
4.2.1 Media Industry
Variable Pricing Models for VOD
Media Roadmap for Broadcast/Telecom Convergence
Telecom/Broadcast Convergence: ABC and CBS Content
4.2.2 Advertising Industry
In-stream Advertising
Paid TV search
DVR advertising
VOD 'in-content' advertising
4.2.3 Service Provider Industry
Service Provider Roadmap for Telecom/Broadcast Convergence
4.2.4 Net Industry
4.2.5 End-User Terminal Products Maker Industry
LIST OF TABLES
1. Major Media's Net Strategy: Summary
2. ABC/Disney Alliance
3. ABC/Disney iPod-Downloadable Programming (at launch)
4. ABC's iPod Video Revenue Projection
5. NBC Universal (NBCU) Alliance
6. NBCU iPod-Downloadable Programming (at launch)
7. NBC's iPod Video Revenue Projection
8. CBS Alliance
9. CBS Downloadable TV Shows and Distribution Platform (at launch)
10. CBS Revenue Projection from Online Video Advertising and User Paid Downloads
11. FOX (News Corp.) Alliance
12. Fox Downloadable TV Shows and Distribution Platforms (at launch)
13. Fox's VOD Revenue Projection
14. CNN Alliance
15. CNN Pipeline: Paid News Service Tiers
16. CNN Online/TV Advertising Revenue Projection
17. CNN Pipeline Subscriber Revenue Projection
18. UPN Alliance
19. Warner Bros. Alliance
20. WB's In2TV TV Channels (planned at launch)
21. New York Times (NYT)
22. Regular Free Streaming Videos at NYTimes.com
23. NYT TimesSelect Subscriber Revenue Projection
24. AP (Associated Press) Alliance
25. AP Video News Network Packages
26. U.S. Online Video Advertising Projections (Conservative Estimate)
27. AP Online Video Advertising: Revenue Projection
28. Summary: Comparison of Company-by-Company Net Strategies
29. Consumers' Acceptance Viewpoint
30. Emerging Products with TV Viewing Option: Summary
31. Cell Phones Sprint TV Content Partners and Packages
32. Cell Phones Summary: U.S. Cellular Operators with 3G Mobile TV Services
33. Cell Phones Major Players
34. Cell Phones Service Market
35. Cell Phones Consumer's Acceptance and Its Reason
36. PDAs Major Players
37. PSAs Service Market
38. PDAs Consumer's Acceptance and Its Reason
39. Portable Media Players
40. Portable Media Major Players
41. Portable Media Service Market
42. Portable Media Consumer's Acceptance and Its Reason
43. DVDs Major Players
44. DVDs Service Market
45. DVDs Consumer's Acceptance and Its Reason
46. Media PCs Major Players
47. Media PCs Announced Content Partners for Intel Viiv Systems
48. Media PCs Service Market
49. Media PCs Consumer's Acceptance and Its Reason
50. Cellular Phone Market size (Worldwide)
51. Cellular Phone Market Size (U.S.)
52. Cell Phone Service Market Size (U.S.)
53. PDA Market Size (U.S.)
54. PDA Service Market Size (U.S.)
55. Portable Video Player Market Size (U.S.)
56. Portable Video Download Service Market (U.S.)
57. DVR Market Size (U.S.)
58. DVR Service Market Size Forecast (U.S.)
59. Media PC Market Size (U.S.)
60. Service Market Size Forecast (U.S.)
61. New Developments
62. The War Summary
63. Summary of Major RBOC IPTV Technologies
64. Subscriber Comparison: MSOs vs. RBOCs
65. FiOS TV Service Availability
66. MSO ITV Efforts
67. Future TV Big Change Summary
68. Variable Pricing Models for VOD
69. Media Roadmap for Broadcast/Telecom Convergence
70. Content Roadmaps for Telecom/Broadcast Convergence: Major TV Networks
71. Advertising Roadmap for Telecom/Broadcast Convergence
72. Service Provider Roadmap for Telecom/Broadcast Convergence
73. Net Industry Telecom/Broadcast Convergence Roadmap
74. Computer Industry Telecom/Broadcast Convergence Roadmap
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